Joe Serna in

Joe Serna

Enthusiast · DISC type i
Director of Sales and Marketing at The Ritz-Carlton Orlando & JW Marriott Orlando, Grande Lakes
📍 Orlando, Florida, United States

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
28 Years
Current Role
Director of Sales and Marketing
Job Level
Mid-senior
Location
Orlando, Florida, United States
Personality Overview

How Joe shows up

Amiable & Agreeable
Optimistic
Non-Confrontational

They agree with others often, so exercise caution when relying on their word. They prefer to build relationships rather than staying totally transactional. Unlike D or C types, they are convinced more by stories and testimonials.

Priorities

Topics Joe cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

6-2017
Director of Sales and Marketing
The Ritz-Carlton Orlando & JW Marriott Orlando, Grande Lakes
9-2013 - 6-2017
Director of Sales & Marketing
The JW Marriott Desert Ridge Resort & Spa
9-2010 - 9-2013
Director of Sales
The JW Marriott Desert Ridge Resort & Spa
4-2007 - 9-2010
Associate Director of Sales
The Ritz-Carlton & JW Marriott, Grande Lakes Orlando
9-2005 - 4-2007
Senior Account Executive
The Ritz-Carlton & JW Marriott, Grande Lakes Orlando
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
1994 - 1997
Bachelor's Degree
The University of Texas at Austin
1993 - 1994
Bachelor's Degree
The University of Texas at El Paso
Social presence
in
Behavioral profile

DISC profile (public)

i

Influence (I)

Influence (I) reflects the degree to which a person prefers to work by influencing or persuading others. Those scoring high tend to be people oriented, motivated by social recognition and building relationships.

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