Joelle Smith

Trailblazer
DISC Type : ID

President at First Advantage

Greater Philadelphia, United States

Overview

Joelle Smith is the President of First Advantage, where she leads the product, data, technology, and go-to-market teams. She is known for driving transformative growth through AI, automation, and a sharp focus on customer experience. Colleagues describe her as a visionary leader, a great motivator, and an excellent communicator who is adept at solving customer problems.

Originally a marine science major, Joelle pivoted to a prominent career in technology. Outside of her executive role, she is passionate about career agility and mentorship, often sharing lessons from her own unconventional journey. She enjoys gardening, finding a parallel between growing vegetables and cultivating innovative tech solutions.

Interesting fact: Joelles personal motto could be "growing things, " as she is equally passionate about growing tech solutions and growing vegetables in her garden.

Personality Overview

Achievement-Oriented

Assertive

Charismatic

They will fight for you if they come to believe in you.  They do not mind taking risks and can make hard decisions, if necessary. They are charming and have the ability to align others behind their decisions.

Topics They Care About

Digital Identity Fraud
A major recent focus, she has spoken on podcasts about the 30% rise in employment identity fraud and the threat of deepfake candidates in hiring.
AI in HR Tech
Leads the vision for leveraging AI and technology to innovate background screening, enhance security, and improve the efficiency of hiring processes.
Customer-Centric Growth
Has built her reputation on an unrelenting focus on customer experience as the primary driver for achieving double-digit growth and market differentiation.

Media Appearances

Joelle has no verified media appearances

Work History

9-2024
President at First Advantage
5-2022 - 9-2024
President, Data, Technology & Experience at First Advantage
1-2020 - 4-2022
Chief Experience Officer at First Advantage
3-2016 - 7-2017
Vice President - Travel, Transportation & Hospitality Division Head at Mindtree
7-2012 - 3-2016
Vice President - Agile Development Center at Mindtree

Education

1993 - 1997
Bachelors of Science from East Stroudsburg University of Pennsylvania

More Information

Social Presence :

Prographics :

Exp : 18 Location : Greater Philadelphia, United States Job Level : N/A Designation : President at First Advantage
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Insights For Selling To Joelle

During A Call Or A Meeting

DO's

  • Build a trustworthy relationship while keeping the product center-stage
  • Display high self-confidence and expect them to have a strong personality.
  • Use phrases like ‘your decision will’, ‘you will impact’ etc.

DONT's

  • Don’t force involvement of other stakeholders unless it is critical
  • Don’t hesitate from asking them how they truly feel about your product
  • Avoid unnecessary negativity or slowness

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Joelle is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Joelle

  • If they are not convinced, they will say no albeit in a friendly manner.


Insights For Deal Planning

    How fast (or slow) will Joelle move?

  • They can reach decisions quickly if they develop trust and confidence in the product.
  • Can Joelle take some risk or not?

  • They can take risks if necessary.

You And Joelle

Personality Compatibility


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