Johan Lundin

Inquirer
DISC Type : dc

Chairman of the Board at Bloom Nyköping

Nyköping, Södermanland County, Sweden

Overview

Johan Lundin is the Marketing Director at SSAB Europe, leading teams in building product brands and bringing fossil-free steel to market. With a Bachelors degree from Dalarna University, colleagues describe him as a highly competent strategic professional with great leadership skills, focused on making complex concepts understandable.

He believes marketing and leadership are fundamentally about people, trust, and communication. In the past, he has demonstrated a commitment to his community by serving as Chairman for an organization supporting local youth and as a board member for an association connecting local marketing professionals.

Johan holds a certification in "Responsible communication about environment and climate. "

Personality Overview

Upfront

Judgemental

ROI Conscious

They care equally about the product and its potential impact.  They can be nudged to make faster decisions by offering what they value. They respond well to confident salespeople.

Topics They Care About

Fossil-Free Steel
He is passionate about paving the way for sustainable steel production by creating awareness, interest, and demand for SSAB's fossil-free steel offerings like SSAB Zero.
People-Centric Leadership
States that marketing, sales, and leadership all boil down to people. He focuses on coaching brave teams and fostering trust through communication.
Strategic Brand Building
His career at SSAB has involved extensive work in brand portfolio management and building believable product brands to provide value to the company.

Media Appearances

Johan has no verified media appearances

Work History

2-2022 - 4-2024
Chairman of the Board at Bloom Nyköping
5-2020
Marketing Director at SSAB
5-2016 - 4-2020
Director Marketing at SSAB
2-2016 - 3-2019
Board Member at MINO Marknadsföreningen i Nyköping och Oxelösund
9-2014 - 5-2016
Head of Product Brand Management at SSAB

Education

1996 - 1997
Education details unavailable from Berghs School of Communication
1993 - 1997
Bachelor's degree from Dalarna University

More Information

Social Presence :

Prographics :

Exp : 26 Location : Nyköping, Södermanland County, Sweden Job Level : Mid-senior Designation : Chairman of the Board at Bloom Nyköping
URL has been copied!

Insights For Selling To Johan

During A Call Or A Meeting

DO's

  • Make sure that you you respond to any queries from them quickly
  • Ask them questions confidently while doing discovery, don’t be apologetic
  • Make sure that they have the necessary authority, they could present false stature sometimes

DONT's

  • Do not give up if they are not convinced, try again with a different approach
  • Don’t expect them to change their mind quickly if they say no once
  • Avoid repeating yourself or making generalizations

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Johan is

  • Confidence in the product plays an important role, followed by powerful testimonials.
  • Will you ever get a clear answer from Johan

  • They might hesitate a little, but they will say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Johan move?

  • They are neither the fastest decision makers nor the slowest.
  • Can Johan take some risk or not?

  • Once they have analyzed the pros and cons, they can take some risks.

You And Johan

Personality Compatibility


More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.