Johann Reti

Critic
DISC Type : C

Head of International Marketing at Theo Förch GmbH & Co. KG

Neuenstadt am Kocher, Baden-Württemberg, Germany

Overview

Johann is a hands-on marketing leader with extensive experience in brand management and multi-channel marketing communications. He has a background as a Qualified Event Manager and is described by colleagues as competent, respectful, and motivating. He is currently seeking a new professional challenge.

Outside of his core marketing roles, he maintains a strong interest in business strategy, following publications like the Harvard Business Review. His experience in event management and interest in audio companies like Shure suggest an appreciation for live productions and high-quality sound engineering.

He has successfully managed the entire marketing mix, from SEO and web development on Typo3 and Magento to international trade shows and public relations.

Personality Overview

Critic

Objective Thinker

Precise

They enjoy working alone and do not rely on others very often.  They are quite likely to negotiate on pricing or other key terms. They prefer to do logical analysis and value evidence over emotions.

Topics They Care About

Brand Strategy
His experience includes being a Brand Manager and his stated career goals involve brand leadership ("Markenführung") and strategic positioning.
Digital Transformation
He is explicitly seeking a new role where he can apply his expertise in digital transformation, a key theme in his recent professional update.
Integrated Marketing
His career demonstrates a deep understanding of integrating live, offline, and online marketing channels, from trade shows to SEO/SEM.

Media Appearances

Johann has no verified media appearances

Work History

5-2022
Head of International Marketing at Theo Förch GmbH & Co. KG
4-2018 - 6-2022
Brand Manager ELCO Division at ELCO Heating Solutions
11-2016 - 3-2018
Marketing Director at AIR-WOLF GmbH
2-2015 - 10-2016
Marketing Manager at AMS Technologies AG
5-2011 - 2-2015
Marketing Specialist at AMS Technologies AG

Education

2008 - 2010
Qualified Event Manager from Deutsche POP Akademie
2010 - 2013
Marketing and Communications Manager from Städtische Berufsschule für Medienberufe München

More Information

Social Presence :

Prographics :

Exp : 17 Location : Neuenstadt am Kocher, Baden-Württemberg, Germany Job Level : Mid-senior Designation : Head of International Marketing at Theo Förch GmbH & Co. KG
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Insights For Selling To Johann

During A Call Or A Meeting

DO's

  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.
  • Leverage facts and figures wherever possible; use percentages, numbers etc.
  • If you can, show them industry reports or analyst comments instead of sharing anecdotal stories

DONT's

  • Avoid phrases like ‘trust me’, ‘others just love’ etc.
  • Don’t try to give too many examples of other users, they like to make their own decisions
  • Don't give superficial answers, they are easily rattled by them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Johann is

  • Strong evidence of ROI, effective pricing, and proven data points matter the most to them.
  • Will you ever get a clear answer from Johann

  • It is not very hard for them to say no if they are not convinced about the decision.

Insights For Deal Planning

    How fast (or slow) will Johann move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Johann take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Johann

Personality Compatibility


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