Johanna Jones in

Johanna Jones

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Global Business Director - Advocacy & Loyalty at dunnhumby
📍 London, England, United Kingdom

Simon Jury is a people-focused commercial leader with a rich background in leveraging data for marketing strategy. A Monash University graduate, he has extensive experience in customer insight, digital media, CRM, and loyalty, having worked with global brands like Tesco, Unilever, and Coca-Cola during his long tenure at dunnhumby.

He pioneered one of the first online grocery shopper segmentation and activation plans for global giants Coca-Cola and Unilever.

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Experience
11 Years
Current Role
Global Business Director - Advocacy & Loyalty
Location
London, England, United Kingdom
Personality Overview

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Priorities

Topics Johanna cares about

Influencer Marketing
His career has centered on mobilizing "everyday influencers" and leveraging peer-to-peer endorsement, notably through his leadership of dunnhumby's BzzAgent function.
Data-Driven Strategy
His background is rooted in using customer data to develop marketing strategies, customer segmentations, propensity modeling, and targeted communications for global retailers.
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Career

Work history

4-2016 - 5-2018
Global Business Director - Advocacy & Loyalty
dunnhumby
4-2015 - 4-2016
Director - Consumer Advocacy & Loyalty
dunnhumby
3-2014 - 4-2015
Head of Customer Insight - Blinkbox and Tesco Telecoms
dunnhumby
4-2013 - 4-2014
Head of Loyalty, Tesco Commercial
dunnhumby
3-2011 - 4-2013
Senior Client Director - Unilever & Coca-Cola
dunnhumby
In the press

Media appearances

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Education
2002 - 2004
Bachelor of Business Marketing
Monash University
Education details unavailable
Pembroke College, Australia
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Behavioral profile

DISC profile (public)

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