John Cotilla

Questioner
DISC Type : c

Sales Manager at Excalibur Seasoning

Fenton, Missouri, United States

Overview

John Cotilla is a Sales Manager at Excalibur Seasoning, bringing over 20 years of experience as a butcher and chef to the role. He specializes in pairing culinary creativity with business strategy to drive growth. He is a graduate of Le’ Cole Culinaire in St. Louis.

He once completed an international externship in Denmark focused entirely on creating value-added meat programs.

Personality Overview

Not Easily Convinced

Price-Sensitive

Cautious & Analytical

They are more likely than others to negotiate on pricing and terms.  They generally do not appreciate an overfriendly approach and prefer to stay to-the-point. While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.

Topics They Care About

Flavor Innovation
He focuses on helping businesses grow through flavor, crafting custom marinades, dry rubs, and other culinary solutions for the meat industry.
Value-Added Programs
Specializes in launching successful value-added initiatives in retail meat departments and even trained internationally on the subject in Denmark.
Culinary Business Strategy
His career is built on combining his culinary arts background with relationship-driven sales to create effective business strategies for his clients.

Media Appearances

John has no verified media appearances

Work History

9-2025
Sales Manager at Excalibur Seasoning
9-2003 - 7-2025
Sales & Culinary Specialist | Marinades, Spices & Value-Added Meat Programs at Various Companies

Education

Culinary Arts/Chef Training from Le’ Cole Culinaire, St. Louis, MO
Everything Value -Added from International Training: Externship in Denmark (India-Dan)

More Information

Social Presence :

Prographics :

Exp : 22 Location : Fenton, Missouri, United States Job Level : Middle Designation : Sales Manager at Excalibur Seasoning
URL has been copied!

Insights For Selling To John

During A Call Or A Meeting

DO's

  • Tell them that you will come back if you don’t have a good answer for a question
  • Keep some extra margin in hand as they will likely negotiate the pricing
  • If you have a lower priced product compared to the competition, call out the same

DONT's

  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Don’t try to be too friendly or informal with them
  • Don’t overhype the product/pitch, keep it measured

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with John is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from John

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will John move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can John take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And John

Personality Compatibility


More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.