John Jacobs

Energizer
DISC Type : I

Vice President, Communications at Sacramento Republic FC

Sacramento, California, United States

Overview

John Jacobs is a communications executive with over 15 years of experience shaping public narrative for Sacramentos top sports franchises, including Sacramento Republic FC and the Sacramento Kings. An alumnus of California State University-Sacramento with a degree in Organizational Communication, he specializes in leveraging sports as a catalyst for community and policy change.

Born and raised in Sacramento, John has a deep love for his hometown and is a proud Sac State Hornet. He values the connections hes made in the city throughout his life and career, and enjoys being part of organizations that give back to the local community.

He considers sharing Sacramentos story with the world during Republic FCs U. S. Open Cup run to be a highlight of his career.

Personality Overview

Enthusiastic

Believer

Imaginative

They are not always early adopters but can be pursuaded by leveraging strong relationships.  They are friendly, approachable and love to make new connections. They are always positive and upbeat, so take their promises with a pinch of salt.

Topics They Care About

Sacramento's Growth
His career is dedicated to prominent Sacramento institutions, and he is a public voice for major city development projects like the new Railyards stadium.
Community Storytelling
Passionate about telling the story of Sacramento's transformation and using sport as an agent for positive change and civic pride.
Sports Communications
Leads communications for Sacramento Republic FC and previously served as Director of Public Relations for the Sacramento Kings, managing major sports narratives.

Media Appearances

John Jacobs, Vice President, Communications at Sacramento Republic FC. Featured in Rate My Soccer Club

See Now

Ten years after club’s first game, Sacramento Republic FC still has the city’s heart. Featured in CapRadio

See Now

Work History

2-2022
Vice President, Communications at Sacramento Republic FC
2-2019 - 3-2020
Vice President, Marketing and Communications at Sacramento Metropolitan Chamber of Commerce
1-2019
Communications Consultant at Freelance
7-2017 - 8-2018
Senior Director, Public Relations at Sacramento Kings
2-2015 - 7-2017
Director, Public Relations at Sacramento Kings

Education

Bachelor of the Arts from California State University-Sacramento

More Information

Social Presence :

Prographics :

Exp : 11 Location : Sacramento, California, United States Job Level : Senior Designation : Vice President, Communications at Sacramento Republic FC
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Insights For Selling To John

During A Call Or A Meeting

DO's

  • Share some stories about how you you have helped people in similar positions succeed
  • Use adjectives like ‘amazing’, ‘coolest’, ‘unbelievable’ etc.
  • Invite them for a lunch or a drink/coffee

DONT's

  • Avoid cutting into their flow
  • Don’t assume a yes just because they have not said no
  • Don’t push them to make a decision too fast, let them get comfortable first

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with John is

  • Relationship and rapport can play an important role, sometimes more than the other factors.
  • Will you ever get a clear answer from John

  • They will probably never say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will John move?

  • They are not the quickest decision makers, their friendly attitude could be misleading.
  • Can John take some risk or not?

  • They may take certain risks that they deem unlikely of personal repercussions.

You And John

Personality Compatibility


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