John Peterson

Supporter
DISC Type : s

Director of Corporate Engagement at Penn State University

State College, Pennsylvania, United States

Overview

John Peterson is the Director of Corporate Engagement at Penn State University, where he connects industry partners with the universitys research and talent. With a background in business consulting and an MBA, he is often described by colleagues as a professional, people-oriented manager with superior communication skills.

As a proud Penn State alumnus, John is an avid supporter of the universitys athletics, particularly its football program. He also demonstrates a strong personal interest in the future of space exploration, including the scientific and technological advancements required for missions to Mars.

In a single day, his work in fostering global partnerships involved him in meetings that spanned eight different time zones and five countries.

Personality Overview

Calm

Social Proof Driven

Slow To Decisions

They are unlikely to become strong champions as they don't prefer pushing other people.  They maintain good relationships with everyone, internally and externally. They are motivated by the potential impact of their decision on the organization.

Topics They Care About

University-Industry Partnerships
His primary role is to build strategic collaborations between corporations and Penn State's research, talent, and innovation pipelines to drive real-world impact.
Ag Tech Innovation
He actively promotes collaborations in agricultural technology, recently highlighting a key partnership with industry leader CNH to showcase advancements in the field.
Critical Materials
He is engaged in advancing the nation's supply chain for critical minerals, recently helping facilitate a workshop with leaders from the DOE, EPA, and industry.

Media Appearances

John has no verified media appearances

Work History

8-2018
Director of Corporate Engagement at Penn State University
President & CEO at Sunset Lake Ventures
President & CEO at Atherton & Pugh
8-2018 - 9-2023
Business Consultant at Penn State Small Business Development Center (SBDC)
4-2019 - 1-2020
Interim Director at Penn State Small Business Development Center (SBDC)

Education

Bachelor's degree from Penn State University
Masters of Business from Saint Francis University

More Information

Social Presence :

Prographics :

Exp : 1 Location : State College, Pennsylvania, United States Job Level : Mid-senior Designation : Director of Corporate Engagement at Penn State University
URL has been copied!

Insights For Selling To John

During A Call Or A Meeting

DO's

  • If possible, connect them to existing customers
  • Pause and ask them if they have any questions
  • Engage other key stakeholders on their side and leverage if they approve of your product

DONT's

  • Don’t don the salesperson avatar, be the friendly advisor instead
  • Don’t use phrases like ‘there might be’, ‘we haven’t yet’, ‘latest technology’ etc.
  • Don’t keep pushing them for a straight answer, just make your own conclusions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with John is

  • Low risk, approval of other stakeholders and successful process-based evaluation are most important for them.
  • Will you ever get a clear answer from John

  • They don’t say no very often, and can take you around in circles sometimes.

Insights For Deal Planning

    How fast (or slow) will John move?

  • They do not like to rush, so they could be slow in making decisions.
  • Can John take some risk or not?

  • They have little risk-appetite and prefer to take decisions that others support.

You And John

Personality Compatibility


Other Penn State University Employees

Explore more public profiles from related professionals at the same organization.

More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.