John Rosenberg

Wildcard
DISC Type : sci

Founder and Partner at Farview Equity Partners

London, England, United Kingdom

Overview

John is a co-founder and Partner at Farview Equity Partners with over two decades of experience as a growth-oriented technology investor. He specializes in SaaS, tech-enabled services, and financial technology. Before Farview, he spent 18 years at TCV, where he was a General Partner, and holds a BA from Princeton University.


In 2012, John relocated from Silicon Valley to London to establish and lead TCVs European investment team, playing a pivotal role in the firms international expansion.

Personality Overview

ROI Driven

Requires Proof

Curious But Skeptical

They are unlikely to ever become strong champions even when the conversations are going well; you should focus on cultivating other champions  They are often friendly and nice, but can sometimes suprise you with their piercing questions  They typically tend to be late adopters even when they seem friendly and excited about what you have to sell

Topics They Care About

Growth-Stage Investing
With over 20 years of experience, he focuses on providing capital to growth-stage private and public technology companies.
SaaS Business Models
His investment thesis and board memberships at companies like Unily and Exclaimer show a deep focus on B2B SaaS.
European Tech Scene
He moved to London in 2012 to establish and lead TCV's European investment team, demonstrating extensive experience in the region.

Media Appearances

John Rosenberg '94 and Farview Equity Partners Invest in Unily. Featured in Facebook (Gilman School Alumni)

See Now

John Rosenberg – Founder and Partner, Farview Equity Partners. Featured in Farview Equity Partners – Team Page

See Now

Work History

2-2019
Founder and Partner at Farview Equity Partners
9-2024
Board Member at Grantify UK
10-2022
Investor at EVORA Global
2-2022
Board Observer at Amplience
12-2020
Board Member at Exclaimer

Education

1994 - 1998
BA from Princeton University
1990 - 1994
High School from Gilman School

More Information

Social Presence :

Prographics :

Exp : 6 Location : London, England, United Kingdom Job Level : Leadership Designation : Founder and Partner at Farview Equity Partners
URL has been copied!

Insights For Selling To John

During A Call Or A Meeting

DO's

  • Focus on immediate action-items rather than the larger goals
  • Share testimonials from known people and give multiple examples of product value
  • Be prepared for a lot of questions, answer them objectively

DONT's

  • Don’t overhype the product/pitch, keep it measured
  • Avoid winging it with them particularly, answer a question only if you know the answer well
  • Don't ask them to move fast, let them take their time and digest all the information

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with John is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from John

  • They are likely to give you a clear answer without taking you around in circles. However, if you share a good relationship, they might not be so forthcoming.

Insights For Deal Planning

    How fast (or slow) will John move?

  • They like to perform full analysis and can take time to make any decision.
  • Can John take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And John

Personality Compatibility


More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.