John Ser

Inspirer
DISC Type : id

Senior Director of North America Sales and Aftersales Training at VinFast US

Los Angeles Metropolitan Area, United States

Overview

John Ser is a senior director managing North Americas sales and aftersales training for VinFast US. With extensive experience at Lucid Motors and Honda, he is an expert in automotive training. Colleagues describe him as communicative, collaborative, and engaging. He holds certifications in Everything DiSC and Project Management from UCLA.

He was recognized as a "Top Young Trainer" by Training Magazine.

Personality Overview

Charming & Persuasive

Confident & Optimistic

Decisive

They usually prefer to drive the conversation.  They respond well to objective pitches but also attach some value to relationships. They don’t mind taking a stand if they believe in something.

Topics They Care About

Automotive Training
His entire career has been dedicated to leading sales and aftersales training programs for major automotive brands like VinFast, Lucid Motors, and Honda.
Electric Vehicles
His most recent senior leadership roles at both VinFast and Lucid Motors indicate a strong focus on the emerging electric vehicle market.
Leadership Development
Praised by colleagues for being an engaging and inspiring leader, he focuses on developing talent and energizing teams through his training workshops.

Media Appearances

John has no verified media appearances

Work History

6-2024
Senior Director of North America Sales and Aftersales Training at VinFast US
9-2023 - 8-2024
Director of North America Sales Training at Lucid Motors
10-2022
Director National Sales Training at VinFast US
1-2013 - 10-2022
National Sales and Service Training at American Honda Motor Company, Inc.
1-2013 - 10-2022
National Sales and Service Training at Acura Automotive Div, American Honda Motor Co Inc

Education

Marketing & Advertising from UCLA
2010 - 2012
Project Management from UCLA

More Information

Social Presence :

Prographics :

Exp : 28 Location : Los Angeles Metropolitan Area, United States Job Level : Senior Designation : Senior Director of North America Sales and Aftersales Training at VinFast US
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Insights For Selling To John

During A Call Or A Meeting

DO's

  • Clearly address the competitive aspects
  • Look like someone who is on top of their game
  • Focus on the big picture and the strategic value of your product

DONT's

  • Don’t be very informal even if they are being so themselves
  • Don’t be too verbose or overly friendly; a little bit, however, is fine
  • Don’t keep repeating the same information, it could make them impatient

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with John is

  • Confidence in the product’s value is critical, followed by relationship and a sense of achievement.
  • Will you ever get a clear answer from John

  • They will not hesitate to say no if they do not develop conviction.

Insights For Deal Planning

    How fast (or slow) will John move?

  • If they develop confidence in your product and you, then they can make fast decisions.
  • Can John take some risk or not?

  • If necessary, they have the ability to take risky decisions.

You And John

Personality Compatibility


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