John Waldmann

Enthusiast
DISC Type : i

Founder & CEO - We're hiring! at Homebase

United States

Overview

John Waldmann is the Founder and CEO of Homebase, a company dedicated to empowering small businesses and their hourly teams with accessible technology. A Stanford MBA graduate, he is described by others as a sharp, empathetic, and determined leader focused on solving real-world problems for local businesses.

His passion for supporting small business is deeply personal, inspired by friends, family, and his own first jobs selling tuxedos and boats. When not working, John is a family man who enjoys spending his free time hiking.

To bring his early product ideas to life, he taught himself how to use design tools like Photoshop and Sketch.

Personality Overview

Optimistic

Amiable & Agreeable

Non-Confrontational

They tend to be agreeable by nature, so take their promises with a pinch of salt.
  They are more about building relationships than just cutting deals. Unlike D or C types, they are convinced more by stories and testimonials.

Topics They Care About

Empowering Small Business
His entire career and the mission of Homebase are centered on making work easier for small businesses, inspired by the struggles of his own family and friends.
AI for Main Street
He is leading Homebase's recent transition to an "AI first" company, with a focus on using AI to automate hiring, scheduling, and other administrative tasks for owners.
Workforce Data Trends
He frequently shares insights from Homebase's "Main Street Health Report, " positioning himself as an expert on the economic and hiring trends affecting local businesses.

Media Appearances

John has no verified media appearances

Work History

2014
Founder & CEO - We're hiring! at Homebase
2008 - 8-2011
Associate at KKR Capstone
2006 - 2008
Associate at Boston Consulting Group
6-2005 - 8-2005
Entrepreneur-in-Residence at NESsT
2003 - 2003
Sales Associate at International Marine

Education

2011 - 2013
Master of Business Administration (M.B.A.) from Stanford University Graduate School of Business
2002 - 2006
BA from Stanford University
2004 - 2004
n/a from The London School of Economics and Political Science (LSE)

More Information

Social Presence :

Prographics :

Exp : 23 Location : United States Job Level : Leadership Designation : Founder & CEO - We're hiring! at Homebase
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Insights For Selling To John

During A Call Or A Meeting

DO's

  • Maintain high, positive energy and convey confidence
  • Ask them how their day is going or exchange some other pleasantries
  • Refer to interesting customer testimonials and stress on great customer experience

DONT's

  • Don’t push them for a direct ‘no’, take lack of ‘yes’ as ‘no’ after some time
  • Don’t ask too many questions in one go, weave them into the flow
  • Don't be critical or challenge them openly, they can react defensively

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with John is

  • Relationships and rapport matter to them, but so does the value of the product.
  • Will you ever get a clear answer from John

  • They are unlikely to say no directly.

Insights For Deal Planning

    How fast (or slow) will John move?

  • They are not very fast decision makers, even while they continue to stay engaged.
  • Can John take some risk or not?

  • If it seems really necessary, they can take small risks.

You And John

Personality Compatibility


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