Jonathan B. Smith in

Jonathan B. Smith

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Advisory Board Chair at Ninety
📍 New York, New York, United States

Jonathan is a negotiation instructor with The Black Swan Group and an Expert EOS Implementer, coaching over 150 high-growth companies. He applies principles from his book, “Fight Less Win More, ” to high-stakes business challenges. He holds a Commercial Pilot license and is an Advisory Board Member at the International Spy Museum.

Outside of his professional roles, Jonathan is an avid offshore fisherman and has a history of philanthropy, which includes training Leader Dogs for the Blind. This blend of high-stakes expertise and personal hobbies highlights a focus on discipline, strategy, and empathy in all aspects of his life.

Unique fact: He has served as a delegate with the U. S. Department of States Global Entrepreneurship Program.

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Experience
15 Years
Current Role
Advisory Board Chair
Job Level
Leadership
Location
New York, New York, United States
Personality Overview

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Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Jonathan cares about

Empathy-Based Negotiation
As an instructor for The Black Swan Group and author of "Fight Less, Win More, " he champions using tactical empathy to achieve better outcomes in high-stakes conversations.
Entrepreneurial Growth (EOS)
As an Expert EOS Implementer, he has led over 1, 500 sessions helping leadership teams master the Entrepreneurial Operating System to scale their companies and gain traction.
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Career

Work history

1-2026
Advisory Board Chair
Ninety
11-2025
Best Selling Author
Fight Less, Win More
7-2025
Franchise Advisory Council Chair
EOS Worldwide
2-2021
Advisory Council Member
International Spy Museum
11-2019
Negotiations Instructor and Coach
The Black Swan Group
In the press

Media appearances

Fight Less, Win More: How Tactical Empathy Changes Every Work .... Featured in Apple Podcasts
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Fight Less, Win More - Foreword Reviews. Featured in Foreword Reviews
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Education
Bachelor of Arts (BA)
Wesleyan University
Master of Science (MS)
University of Hartford
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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