Joyce is the Head of Brand Strategy and Insights at Farmers Insurance, where she translates complex data into brand, sponsorship, and marketing strategies. A graduate of Temple Universitys Fox School of Business, she is described by colleagues as a "brilliant researcher" and highly organized leader focused on driving business impact.
Her passion for sports is evident through her past leadership roles, including President, at WISE (Women in Sports and Events). She has a background in sports management and played college basketball at Daniel Webster College, blending her professional skills with a long-standing personal interest in the sports industry.
Unique fact: Joyce has served as both President and Treasurer for the Los Angeles chapter of WISE (Women in Sports and Events).
Read the full overview →Unlike D or C types, they are convinced more by stories and testimonials. They tend to be agreeable by nature, so take their promises with a pinch of salt. They prefer to build relationships rather than staying totally transactional.
Influence (I) reflects the degree to which a person prefers to work by influencing or persuading others. Those scoring high tend to be people oriented, motivated by social recognition and building relationships.
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