Juan Miguel Guerra Dávila

Questioner
DISC Type : c

Board Member at Nacional Monte de Piedad

Mexico City Metropolitan Area

Overview

Juan Miguel Guerra Dávila is the CEO of Revolut Mexico, leading the fintechs expansion and launch of full banking operations in the country. His career spans over 14 years in financial services, including roles as Head of RappiPay Mexico and Chief Innovation Officer at Citibanamex. Colleagues and peers describe him as an energetic, focused, and passionate leader.

He is driven by a passion for leveraging technology to promote financial inclusion, a theme evident throughout his career. His Chevening Scholarship was awarded based on his leadership potential and focus on finance and sustainability, indicating a strong interest in creating impactful and responsible financial solutions.

He is a recipient of the prestigious Chevening Scholarship, co-sponsored by HSBC, on the grounds of leadership potential.

Personality Overview

Systematic

Cautious & Analytical

Value Seeker

They prefer to analyze every situation thoroughly.
  While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters. They are more likely than others to negotiate on pricing and terms.

Topics They Care About

Fintech in Mexico
He is leading Revolut's launch in Mexico, aiming to revolutionize the country's banking sector with a digital-first approach.
Financial Inclusion
A core theme in his work, he aims to make financial services more accessible and valuable for millions in Mexico.
Digital Payments
He is focused on accelerating the adoption of digital payments to reduce cash dependency in the Mexican economy.

Media Appearances

In today's Expert Contributor, Juan Miguel Guerra Davila, CEO at Revolut explains .... Featured in Facebook

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Work History

3-2022 - 12-2025
Board Member at Nacional Monte de Piedad
10-2021
CEO at Revolut Bank SA IBM at Revolut
5-2020 - 9-2021
Head of Rappipay Mexico at Rappi
10-2017 - 5-2020
Chief Innovation Officer at Citibanamex
7-2016 - 5-2018
Director at Waterfront Ventures

Education

2010 - 2011
MBA from Cranfield School of Management
2007 - 2007
Exchange Semester from Akademia Ekonomiczna w Poznaniu

More Information

Social Presence :

Prographics :

Exp : 17 Location : Mexico City Metropolitan Area Job Level : Leadership Designation : Board Member at Nacional Monte de Piedad
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Insights For Selling To Juan Miguel

During A Call Or A Meeting

DO's

  • Emphasise more on facts and measurable benefits
  • Keep some extra margin in hand as they will likely negotiate the pricing
  • Back up any claims with data and numbers

DONT's

  • Avoid rushing them, be polite and patient
  • Don’t overhype the product/pitch, keep it measured
  • Don’t depend too much on anecdotal evidence, it reduces their confidence

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Juan Miguel is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Juan Miguel

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Juan Miguel move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Juan Miguel take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Juan Miguel

Personality Compatibility


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