Julian Martinez

Questioner
DISC Type : c

VP, Direct Lending at Cardiff

Chula Vista, California, United States

Overview

Julian has no verified overview

Personality Overview

Value Seeker

Cautious & Analytical

Systematic

They are more likely than others to negotiate on pricing and terms.  While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters. They prefer to analyze every situation thoroughly.


Topics They Care About

Julian has no verified topics they care about

Media Appearances

Julian has no verified media appearances

Work History

4-2024
VP, Direct Lending at Cardiff
3-2020 - 3-2024
Operations Manager at Cardiff
6-2018 - 5-2019
Co-Founder at Freightracker
6-2017 - 2-2020
Credit Analyst at Cardiff
1-2016 - 5-2016
Equity Research Analyst at San Diego State University

Education

2016 - 2019
Master of Business Administration (MBA) from University of California, San Diego - Rady School of Management
2014 - 2016
Bachelor of Science (B.S.) from San Diego State University

More Information

Social Presence :

Prographics :

Exp : 15 Location : Chula Vista, California, United States Job Level : Senior Designation : VP, Direct Lending at Cardiff
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Insights For Selling To Julian

During A Call Or A Meeting

DO's

  • Keep some extra margin in hand as they will likely negotiate the pricing
  • If you have a lower priced product compared to the competition, call out the same
  • Back up any claims with data and numbers

DONT's

  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Don’t overhype the product/pitch, keep it measured
  • Avoid rushing them, be polite and patient

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Julian is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Julian

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Julian move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Julian take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Julian

Personality Compatibility


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