Julian Szlain
Go-getter · DISC type dJulian is the Head of Customer Relationship Management & Re-marketing at alprestamo, specializing in growth marketing, automation, and demand generation. He leads CRM strategy to optimize the customer lifecycle. He holds an Executive Program certificate in Neuroscience Applied to Business from Universidad Torcuato Di Tella.
Beyond his professional focus, Julian values a positive team environment, emphasizing the importance of team building, laughter, and friendship in the workplace. He shows an interest in the work of major global brands like The Walt Disney Company and Accenture.
He applies principles from neuroscience to marketing, quoting: “People don’t want to buy a quarter-inch drill. They want a quarter-inch hole.”
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They focus on objectivity in a pitch and pay little attention to bells and whistles. They can be nudged to make faster decisions by offering what they value. They don’t always try to control the conversation but neither do they like yielding it fully.
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Dominance (D)
Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.
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