Justin Lareau

Questioner
DISC Type : c

Vice President, Analytics & IT at Lexicon, Inc.

Little Rock, Arkansas, United States

Overview

Justin Lareau is the Vice President of Analytics & IT at Lexicon, Inc. , where he leads teams to align technology with strategic goals and derive insights from data. A University of Arkansas finance graduate and a recognized "Future Icon" by Arkansas Money & Politics, he champions the use of AI and drone technology to enhance performance.

Inspired by his fathers long career in the construction industry, Justin developed a passion for the business at a young age. During his time at university, he was actively involved in leadership programs, including Leadership Walton and Emerging Leaders, and was a member of the Kappa Sigma Fraternity.

Justins leadership style is self-described as "personable and professional, " focusing on open communication.

Personality Overview

Price-Sensitive

Not Easily Convinced

Cautious & Analytical

It is quite likely of them to ask for pricing or other concessions.  They generally do not appreciate an overfriendly approach and prefer to stay to-the-point. While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.

Topics They Care About

AI in Construction
Quoted on Lexicon's use of AI platforms like BRIQ Copilot and is leveraging AI with drone technology to improve safety and project management.
Data-Driven Strategy
His role focuses on deriving valuable insights from company data to create strategies that enhance performance and profitability, underscored by his Power BI certification.
Drone Technology
Publicly supports his company's drone team, planned to attend a drone-specific conference, and has spoken about using drones for creating digital twins of construction sites.

Media Appearances

Justin has no verified media appearances

Work History

8-2023
Vice President, Analytics & IT at Lexicon, Inc.
4-2022 - 8-2023
Director of Analytics at Lexicon, Inc.
9-2021 - 4-2022
Corporate Analyst at Lexicon, Inc.
9-2019 - 9-2021
Operations Analyst at Lexicon, Inc.
7-2015 - 9-2019
Accounting Manager at Vestcom International Inc.

Education

2007 - 2011
Finance from University of Arkansas

More Information

Social Presence :

Prographics :

Exp : 14 Location : Little Rock, Arkansas, United States Job Level : Senior Designation : Vice President, Analytics & IT at Lexicon, Inc.
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Insights For Selling To Justin

During A Call Or A Meeting

DO's

  • If you have a lower priced product compared to the competition, call out the same
  • Share as much information as possible regarding your product
  • Tell them that you will come back if you don’t have a good answer for a question

DONT's

  • Don’t try to be too friendly or informal with them
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Don’t overhype the product/pitch, keep it measured

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Justin is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Justin

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Justin move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Justin take some risk or not?

  • If they believe that they have analyzed the situation well, they can take a little risk.

You And Justin

Personality Compatibility


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