Kanchi Thakkar in

Kanchi Thakkar

Commander · DISC type D
CMO fellow at Metvy
📍 Ahmedabad, Gujarat, India

Kanchi Thakkar is the founder of Persona POP, where she helps B2B founders build memorable brands through strategic storytelling. Drawing on a background in Electronics and Communication from Nirma University, she focuses on establishing trust and credibility. Colleagues describe her as creative, insightful, and deeply strategic.

Outside of her founder role, Kanchi has a strong background in community engagement. During university, she served as a Public Relations Executive for the National Service Scheme, developing partnerships for village welfare projects, and volunteered with IEEE, helping manage large-scale events and campaigns.

She created a content series called "Behind the Brainwash" to explore the psychology behind marketing.

Read the full overview →
Experience
1 Years
Current Role
CMO fellow
Job Level
Leadership
Location
Ahmedabad, Gujarat, India
Personality Overview

How Kanchi shows up

Decisive
Impact-Driven
Candid & Clear

They like to act fast and expect others to do the same. More than the product, they care about the effectiveness of the product. They respond better to strong and respectful interactions.

Priorities

Topics Kanchi cares about

Personal Branding
Her company, Persona POP, is dedicated to helping B2B founders build brands that are not just seen, but remembered, by leveraging their unique personal stories.
Marketing Psychology
She frequently explores the emotional drivers of consumer behavior in her content, advising marketers to sell feelings and dopamine hits rather than just logic and utility.
+4 more topics Login to view topics
Career

Work history

9-2025
CMO fellow
Metvy
1-2025
Founder
Persona POP
1-2025
Student branch representative
IEEE Student Branch, Nirma University
2-2024
Volunteer
IEEE Student Branch, Nirma University
12-2024
Public Relations Executive
National Service Scheme(SoT), Nirma University
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
2023 - 2027
B.tech in Electronics and Communication
Nirma University
Social presence
in
Behavioral profile

DISC profile (public)

D

Dominance (D)

Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.

More profiles

Discover additional public profiles from our index.

Unlock the full playbookSee exactly how to sell to Kanchi. Free, 10 seconds.