KANCHUBOINA SRINIVAS in

KANCHUBOINA SRINIVAS

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Manager at DataBeat
📍 Andhra Pradesh, India

Kanchuboina Srinivas is a results-driven Ad Tech and Performance Marketing Manager with over nine years of experience managing more than $50 million in media spend. His expertise spans a wide array of channels, including programmatic, CTV, and traditional media. Colleagues describe him as diligent, reliable, and hard-working.

Srinivas shows a keen interest in leveraging technology for professional growth, sharing insights on using AI tools like ChatGPT to accelerate career development. He is also focused on team building, actively recruiting data and marketing analysts to enhance his teams capabilities at DataBeat.

He has a comprehensive understanding of both digital and traditional advertising, from TikTok and SEO to TV and radio.

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Experience
11 Years
Current Role
Manager
Job Level
Middle
Location
Andhra Pradesh, India
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Priorities

Topics KANCHUBOINA cares about

Ad Tech Optimization
Focuses on publisher revenue optimization and managing complex advertising stacks, including SSPs, DSPs, and DMPs.
Full-Funnel Marketing
Manages campaigns across a wide spectrum of channels, from digital platforms like Google and Meta to traditional media like TV, radio, and DOOH.
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Career

Work history

4-2026
Manager
DataBeat
1-2022
Performance Marketing Manager
DataBeat
6-2020 - 11-2021
Programmatic Yield Manager
DataBeat
6-2018 - 3-2020
Senior Brand Strategist
GSK
1-2017 - 5-2018
Performance Marketing
necorpsystems
In the press

Media appearances

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Education
2012 - 2014
Master of Business Administration - MBA
GITAM Deemed University
2005 - 2006
ssc
mnr high school
Social presence
in
Behavioral profile

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