Karen Helweg-Larsen in

Karen Helweg-Larsen

Login to view DISC.
Chief Digital Officer (CDO) at IKEA Group
📍 Copenhagen, Capital Region of Denmark, Denmark

Karen is the Chief Digital Officer at IKEA Denmark, driving the companys digital transformation. An X-Googler with over 20 years of experience in the US and Denmark, she specializes in developing solutions that increase revenue and deepen customer engagement. Colleagues and industry peers describe her as a strategic visionary and an inspirational, passionate leader.

Karen has a diverse background with an MA from Roskilde University and has also completed an intensive program in Television Production at the School of Visual Arts. Her career has spanned both the US and Denmark, giving her a unique international perspective on digital business development and marketing.

Unique fact: Before becoming a leader in digital marketing and transformation, Karen studied and received a certification in Television Production.

Read the full overview →
Experience
17 Years
Current Role
Chief Digital Officer (CDO)
Job Level
Leadership
Location
Copenhagen, Capital Region of Denmark, Denmark
Personality Overview

How Karen shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

Login to view personality overview.
Priorities

Topics Karen cares about

AI in Retail
Considers AI the most important current trend, focusing on leveraging its operational and creative potential to enhance the retail experience.
Digital Transformation
As CDO, she leads IKEA's digital innovation, focusing on omnichannel retail solutions that create growth and better customer experiences.
+5 more topics Login to view topics
Career

Work history

11-2019
Chief Digital Officer (CDO)
IKEA Group
5-2019
Advisor
ROI SCIENCE LAB
12-2017 - 7-2019
Head of Engagement, LCS
Google
7-2009 - 12-2017
VP Client Strategy & Account Management| General Manager – Revana Digital West LA
Revana Digital (formerly WebMetro)
11-2007 - 2-2009
Director of Interactive Services
Hamon & Associates
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
MA
Roskilde University
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

Login to view DISC.

Other IKEA Group Employees

Explore more public profiles from related professionals.

More profiles

Discover additional public profiles from our index.

Unlock the full playbookSee exactly how to sell to Karen. Free, 10 seconds.