Karl Alexandre Jahnke is the Chief Marketing Officer for the Quebec Major Junior Hockey League (LHJMQ). A graduate of HEC Montréal, he possesses deep expertise in sports marketing, having previously spent nearly eight years with the CFLs Montreal Alouettes as Director of Marketing and Communications.
His career has been distinctly focused on leading marketing for two of Montreals major sports organizations: a professional football team and a major junior hockey league.