Kat Urquhart in

Kat Urquhart

Collaborator · DISC type si
Senior Marketing Manager - Acquisition and Retention at Sainsbury's Bank
📍 Greater Edinburgh Area, United Kingdom

Kat is a Senior Marketing Manager at Sainsburys Bank with over 14 years of experience in financial services. A graduate of Heriot-Watt University, she specializes in performance marketing to drive customer acquisition and retention. Colleagues describe her as attentive, considerate, and knowledgeable.

Outside of her core role, Kat is passionate about continuous professional development, frequently attending industry events like the Festival of Marketing and the Digital Skills Forum. She is keenly interested in the power of storytelling for brand building and stays updated on topics like diversity in tech.

As part of her commitment to learning, she recently completed a CIM course in marketing and brand strategy.

Read the full overview →
Experience
13 Years
Current Role
Senior Marketing Manager - Acquisition and Retention
Job Level
Middle
Location
Greater Edinburgh Area, United Kingdom
Personality Overview

How Kat shows up

Appreciative
Good Listener
Fair-minded

They are more likely to opt for solutions that are proven in the market. Unlike D or C types, they are calm as well as friendly and can give the impression of being more receptive than they actually are. Scenarios where both sides can come out as winners appeal to them greatly.

Priorities

Topics Kat cares about

Performance Marketing
With over 14 years of experience, she has a proven track record of driving business growth through data-driven performance marketing strategies.
Team Leadership
She leads a team of eight marketing managers at Sainsbury's Bank and is focused on developing high-performing teams empowered to innovate.
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Career

Work history

12-2024
Senior Marketing Manager - Acquisition and Retention
Sainsbury's Bank
10-2023 - 12-2024
Senior Marketing Manager - Insurances
Sainsbury's Bank
4-2022 - 10-2023
Senior Digital Marketing Manager - Search, Insurance and Travel Money
Sainsbury's Bank
7-2021 - 4-2022
Digital Experience Manager (CRO)
NatWest Group
3-2019 - 7-2021
Digital Marketing Manager - Loans
NatWest Group
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
2005 - 2009
Management with Marketing
Heriot-Watt University
Social presence
in
Behavioral profile

DISC profile (public)

s

Steadiness (S)

Steadiness (S) reflects the degree to which a person is likely to focus on cooperation, support and taking everyone along. Those scoring high tend to be consistent and calm.

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