Kate De Luca

Wildcard
DISC Type : ics

Head of Marketing at FidoAlert

Charlotte, North Carolina, United States

Overview

Kate has no verified overview

Personality Overview

Requires Proof

ROI Driven

Curious But Skeptical

They are unlikely to ever become strong champions even when the conversations are going well; you should focus on cultivating other champions  They typically tend to be late adopters even when they seem friendly and excited about what you have to sell They are often friendly and nice, but can sometimes suprise you with their piercing questions

Topics They Care About

Kate has no verified topics they care about

Media Appearances

Kate has no verified media appearances

Work History

4-2024
Head of Marketing at FidoAlert
4-2024
Senior Associate - Growth Marketing at PetScreening
8-2022 - 4-2024
Senior Associate - Growth Marketing at Red Ventures
8-2020 - 8-2022
Digital Marketing Analyst at Red Ventures
6-2019 - 8-2019
Marketing Intern at Barings

Education

Bachelor of Arts - BA from William & Mary
Innovation from DIS - Study Abroad

More Information

Social Presence :

Prographics :

Exp : 8 Location : Charlotte, North Carolina, United States Job Level : Mid-senior Designation : Head of Marketing at FidoAlert
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Insights For Selling To Kate

During A Call Or A Meeting

DO's

  • Ask them questions to understand their needs better while staying affable
  • Use phrases like ‘clear proof that’, ‘data shows’ etc.
  • Invite them for a social do but don’t rely solely on the relationship

DONT's

  • Avoid phrases like ‘trust me’, ‘you will just love it’ etc.
  • Avoid winging it with them particularly, answer a question only if you know the answer well
  • Don't ask them to move fast, let them take their time and digest all the information

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Kate is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Kate

  • They are likely to give you a clear answer without taking you around in circles. However, if you share a good relationship, they might not be so forthcoming.

Insights For Deal Planning

    How fast (or slow) will Kate move?

  • They like to perform full analysis and can take time to make any decision.
  • Can Kate take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Kate

Personality Compatibility


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