Kate Dodd Guzman

Researcher
DISC Type : Cs

Senior Marketing, Communications & Events Manager at Kahua

Alpharetta, Georgia, United States

Overview

Kate has no verified overview

Personality Overview

Perfectionist

ROI Seeker

Soft Communicator

They are quite aware of their needs and limitations, so they are unlikely to over-promise.  They are heavily focused on quality and prefer doing things the right way, even if it takes time. They do not like taking risks at all and go for proven options in the end.

Topics They Care About

Kate has no verified topics they care about

Media Appearances

Kate has no verified media appearances

Work History

3-2023
Senior Marketing, Communications & Events Manager at Kahua
9-2020
Marketing Communications Manager at Kahua
5-2017
Marketing Coordinator at Kahua
5-2017
Marketing Communications at TaxConnex
Public Relations and Membership Coordinator at Atlanta Habitat for Humanity

Education

1991 - 1995
Bachelor's degree from The University of Georgia
Education details unavailable from SHAPE American High School Mons, Belgium

More Information

Social Presence :

Prographics :

Exp : 8 Location : Alpharetta, Georgia, United States Job Level : Middle Designation : Senior Marketing, Communications & Events Manager at Kahua
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Insights For Selling To Kate

During A Call Or A Meeting

DO's

  • Share whitepapers or case studies that showcase measurable results instead of just telling customer stories
  • Use a presentation with information before getting into a live product walkthrough
  • Share a one-off customer success story but keeps the focus on highlighting objective, numerical results

DONT's

  • Don’t overhype the product/pitch, keep it measured
  • Give it some time before you try to build rapport and a relationship, it doesn't come to them naturally
  • Avoid phrases like ‘trust me’, ‘you will just love it’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Kate is

  • Low-risk, adoption by others are very important to them, followed by confidence in ROI.
  • Will you ever get a clear answer from Kate

  • They are unlikely to say no, it's better to stop yourself once you have exhausted all the options.

Insights For Deal Planning

    How fast (or slow) will Kate move?

  • They do not like to rush and therefore can be quite slow in their decision-making.
  • Can Kate take some risk or not?

  • They have little risk-appetite and prefer to take measured decisions.

You And Kate

Personality Compatibility


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