Kate Lancaster in

Kate Lancaster

Sharpshooter · DISC type DC
Senior Manager, Digital Marketing at National Asphalt Pavement Association
📍 United States

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
5 Years
Current Role
Senior Manager, Digital Marketing
Job Level
Middle
Location
United States
Personality Overview

How Kate shows up

Thorough Evaluator
Fast But Analytical
Rigorous & Demanding

They take a lot of pride in personal achievements. They like to move fast and expect the same from others. They respond well to strong and respectful communication.

Priorities

Topics Kate cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

3-2025
Senior Manager, Digital Marketing
National Asphalt Pavement Association
8-2023 - 3-2025
Marketing Specialist
National Asphalt Pavement Association
The George Washington University
Part-time
5-2022 - 8-2022
Public Relations, Social Media and Marketing Associate
SPARKS Consulting Group
9-2019 - 8-2021
Associate
Interactive Investor
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
8-2021 - 5-2023
Master of Arts - MA
The George Washington University
2016 - 2019
Bachelor of Arts - BA
University of York
2014 - 2016
A Level
Helsby Sixth From
Social presence
in
Behavioral profile

DISC profile (public)

D

Dominance (D)

Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.

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