Kate MacKay OBrien is a marketing expert with over 18 years of experience at Fortune 500s and startups. She now runs her own boutique agency, Collaborate with Kate, where she applies her big-brand strategy expertise to help SMBs and solopreneurs grow. She holds an MBA from the University of Connecticut School of Business.
Outside of her professional life, Kate is a passionate fine art photographer inspired by the coastline of her home in Newport, RI. She runs an Etsy shop and photography site to sell her artwork. A boating enthusiast and dog lover, she lives with her husband and their puppy, Obie OBrien.
Interesting fact: She once had a secret ambition to become an online dating coach, combining her passion for digital marketing with a love for connection.
Read the full overview →They focus on objectivity in a pitch and pay little attention to bells and whistles. They can be nudged to make faster decisions by offering what they value. They care equally about the product and its potential impact.
Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.
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