Kathryn is the Head of Marketing, Unmanaged at Serko, specializing in global GTM strategy and tech marketing. She has a background in human-centered design and has driven significant results, including doubling demo requests through a website relaunch. She previously held marketing roles at Xero and Air New Zealand.
Kathryn is an advocate for creating workplaces where mothers can thrive. She has shared her personal experience of balancing parental responsibilities with her career, emphasizing the importance of supportive work environments for working parents to succeed professionally and personally.
Her team won "B2B Marketing Strategy of the Year" at the NZ Tech Marketers conference for their work on the Booking. com for Business brand platform.
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