Kathryn Hoolihan in

Kathryn Hoolihan

Login to view DISC.
Serko Ltd. at Full-time
📍 Auckland, Auckland, New Zealand

Kathryn is the Head of Marketing, Unmanaged at Serko, specializing in global GTM strategy and tech marketing. She has a background in human-centered design and has driven significant results, including doubling demo requests through a website relaunch. She previously held marketing roles at Xero and Air New Zealand.

Kathryn is an advocate for creating workplaces where mothers can thrive. She has shared her personal experience of balancing parental responsibilities with her career, emphasizing the importance of supportive work environments for working parents to succeed professionally and personally.

Her team won "B2B Marketing Strategy of the Year" at the NZ Tech Marketers conference for their work on the Booking. com for Business brand platform.

Read the full overview →
Experience
1 Years
Current Role
Serko Ltd.
Job Level
Middle
Location
Auckland, Auckland, New Zealand
Personality Overview

How Kathryn shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

Login to view personality overview.
Priorities

Topics Kathryn cares about

B2B Brand Strategy
Led the award-winning brand platform strategy for Booking. com for Business, demonstrating expertise in creating a strong B2B brand identity.
MarTech & Growth
Actively hiring for MarTech roles to enhance marketing capabilities, drive personalization, and fuel business growth through technology.
+4 more topics Login to view topics
Career

Work history

Serko Ltd.
Full-time
Xero
4 yrs 1 mo
Spark New Zealand
2 yrs 8 mos
11-2013 - 11-2014
Marketing Manager, Corporate & Loyalty
Air New Zealand
Customer Marketing Manager
TalkTalk
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
Human Centred Design
Academy Xi
2017 - 2017
Design Thinking
Infosys & Equinox IT
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

Login to view DISC.

Other Full-time Employees

Explore more public profiles from related professionals.

More profiles

Discover additional public profiles from our index.

Unlock the full playbookSee exactly how to sell to Kathryn. Free, 10 seconds.