Katia Bassi in

Katia Bassi

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Managing Director at Silk-Faw
📍 Greater Milan Metropolitan Area, Italy

Katia Bassi is the Managing Director of Silk-Faw, guiding the brands development of high-performance electric and hybrid vehicles in Italys "Motor Valley. " Her career is rooted in luxury automotive and sports marketing, with senior leadership roles at Automobili Lamborghini, Aston Martin, Ferrari, and the NBA. Colleagues describe her as professional and dedicated.

Katia is a passionate advocate for Italian innovation and talent, demonstrated through collaborations with top national universities. She is also a vocal supporter of womens empowerment, using her platform to highlight womens achievements and global challenges. In her downtime, she enjoys walking, cooking risotto, and reading.

Forbes Italia named her one of the 100 most successful Italian women in 2020.

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Experience
16 Years
Current Role
Managing Director
Location
Greater Milan Metropolitan Area, Italy
Personality Overview

How Katia shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Katia cares about

Luxury Automotive
Her career is defined by marketing and leadership roles at iconic brands including Silk-Faw, Lamborghini, Aston Martin, and Ferrari.
Automotive Innovation
She is leading Silk-Faw's development of hybrid hypercars and full-electric supercars, frequently discussing the future of sustainable performance.
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Career

Work history

9-2021 - 3-2024
Managing Director
Silk-Faw
9-2017 - 5-2021
Chief Marketing and Communication Officer - Board Member
Automobili Lamborghini S.p.A.
2-2013 - 9-2017
Managing Director AM Brands
Aston Martin Lagonda Ltd
1-2009 - 2-2013
Country Director Italy
National Basketball Association (NBA)
5-2007 - 12-2008
Commercial Director
FC Internazionale Milano
In the press

Media appearances

Silk-FAW Continues To Poach Italy's Automotive Talent, As Lamborghini's Katia Bassi Joins as Managing Director. Featured in Carscoops
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Italian region wants answers from Silk-FAW over electric sports car plan. Featured in Reuters
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Education
Education details unavailable
Columbia Business School
Education details unavailable
Corso Federmanager
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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