Kevin Cassesse Sr.

Evaluator
DISC Type : dsc

Executive Director at American Parkinson Disease Association

Greater Hartford, United States

Overview

Kevin is a mission-driven nonprofit leader serving as the Executive Director for the American Parkinson Disease Association. A graduate of Southern Connecticut State University with a fundraising certificate from Boston University, he is described by colleagues as an authentic, empathetic, and passionate leader who excels at exceeding fundraising goals.

He consistently shares content focused on the power of a positive mindset, personal strength, and perseverance. His personal mantra appears to be centered on character and resilience, often encapsulated in phrases like "Keep Going" and "Mindset Matters, " suggesting a deep belief in mental fortitude.

Kevin is a recipient of the Michael Molloy Citizenship Award.

Personality Overview

Hard To Convince

Fast But Analytical

Quality Focused

They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical  They focus on the results, but can still be quite procedural and analytical about how to get there They are not very likely to become strong advocates of your product or service

Topics They Care About

Nonprofit Leadership
Serves as an Executive Director and has received multiple recommendations praising his compassionate, effective, and mission-driven leadership style in the nonprofit sector.
Strategic Fundraising
Identifies himself as a "Fundraising Ninja" and holds a professional certificate in the field. Recommendations highlight his ability to far exceed donation and sponsorship goals.
Parkinson's Advocacy
His current role as Executive Director of the American Parkinson Disease Association places him at the forefront of supporting the Parkinson's community through resources and programs.

Media Appearances

American Parkinson Disease Association names CT leader. Featured in Hartford Business

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Connecticut Chapter Staff & Board of Directors – American Parkinson Disease Association. Featured in American Parkinson Disease Association (Connecticut Chapter)

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Work History

6-2024
Executive Director at American Parkinson Disease Association
1-2021
Vice President Of Business Development at Save A Suit
3-2023
Co-Founder at CT Development Associates
9-2021 - 6-2024
Director of Development and Communications at Adelbrook
7-2021 - 9-2021
Senior Manager, Leadership Events at National MS Society

Education

2020 - 2020
Certificate in Professional Fundraising from Boston University
2003 - 2008
BS from Southern Connecticut State University

More Information

Social Presence :

Prographics :

Exp : 5 Location : Greater Hartford, United States Job Level : Senior Designation : Executive Director at American Parkinson Disease Association
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Insights For Selling To Kevin

During A Call Or A Meeting

DO's

  • Use phrases like ‘the ROI of this’, ‘X% more’ etc.
  • Be prepared for comments or questions that are critical of your product or your claims
  • Help them see both - the ‘big picture’ impact and the ROI of the investment

DONT's

  • Avoid making strong statements, instead invite them to agree with you by asking them questions
  • Don’t nudge them to do something by using the logic that others have done the same
  • Avoid self-deprecating references or general informality, it could decrease their trust in you

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Kevin is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Kevin

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Kevin move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Kevin take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Kevin

Personality Compatibility


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