Kevin Cramer

Enthusiast
DISC Type : i

Industry Marketing - Industrial AI at Microsoft

Greater Seattle Area, United States

Overview

Kevin has a background in software development and analytics, holding degrees in Science and an MBA from the University of Denver. His career evolved into sales and marketing leadership roles at major tech companies like Microsoft, Cisco, and HPE, where he now focuses on Industrial AI solutions for enterprise customers.

Outside of work, Kevin reflects on the importance of creating a lasting personal legacy for friends and family beyond professional achievements. He shows a keen interest in local community safety, actively following the efforts of Oregon-based fire departments and services through monitoring apps.

He is a co-inventor on a patent for a method of providing mobility management using emulation.

Personality Overview

Optimistic

Consensus Focused

Non-Confrontational

They are more about building relationships than just cutting deals.  They are generally friendly, so be careful when relying on their word. Unlike D or C types, they are convinced more by stories and testimonials.

Topics They Care About

Industrial AI Solutions
In his marketing role at Microsoft, he helps customers like Coca-Cola and John Deere use AI and low-code tools to solve real-world business problems.
Startup Advising
He identifies as a startup advisor and angel investor and has hands-on experience working in multiple roles at startups like SnapRoute and OasisWorks, Inc.
AI-driven Organizations
He is interested in the concept of the "Frontier Firm, " where AI agents execute tasks and human-led teams form around outcomes rather than traditional org charts.

Media Appearances

Kevin has no verified media appearances

Work History

7-2023
Industry Marketing - Industrial AI at Microsoft
4-2022 - 7-2023
Strategic Missions and Technology - Product Marketing at Microsoft
9-2017 - 4-2022
VP - Business Development & Marketing at OasisWorks, Inc.
1-2017 - 8-2017
Employee at SnapRoute, Inc.
8-2015 - 1-2017
Field CTO - Verizon at Hewlett Packard Enterprise

Education

2000 - 2002
Master of Business Administration - MBA from University of Denver - Daniels College of Business
1993 - 1997
Bachelor of Science (B.S.) from College of the Ozarks

More Information

Social Presence :

Prographics :

Exp : 11 Location : Greater Seattle Area, United States Job Level : N/A Designation : Industry Marketing - Industrial AI at Microsoft
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Insights For Selling To Kevin

During A Call Or A Meeting

DO's

  • Compliment them about their personality if you get a chance
  • Refer to interesting customer testimonials and stress on great customer experience
  • Invite them for a lunch or a drink/coffee

DONT's

  • Don't be critical or challenge them openly, they can react defensively
  • Don’t ask too many questions in one go, weave them into the flow
  • Avoid overloading them with too much information

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Kevin is

  • Relationships and rapport matter to them, but so does the value of the product.
  • Will you ever get a clear answer from Kevin

  • They will hardly ever say a direct no.

Insights For Deal Planning

    How fast (or slow) will Kevin move?

  • Even when they are constantly engaged, they do not reach decisions quickly.
  • Can Kevin take some risk or not?

  • If it seems really necessary, they can take small risks.

You And Kevin

Personality Compatibility


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