Kevin Keith

Commander
DISC Type : D

Vice President, Sales & GTM Strategy at RedBeam

Atlanta Metropolitan Area, United States

Overview

Kevin Keith is a sales and GTM leader at RedBeam with over 25 years of experience in the data capture and mobility software industry. He has a proven record of accelerating revenue growth through channel partnerships at companies like Nexthink and VMware. Colleagues describe him as an effective, motivational, and high-integrity leader.

Outside of his executive roles, Kevin is passionate about emerging technologies, recently expressing excitement about RFID and RTLS advancements. He greatly values the friendships and professional relationships he has built over his 30-year career, viewing them as a personal highlight.

Unique fact: He was an early executive at AirWatch, where he was instrumental in bringing Mobile Device Management (MDM) to market and establishing the company as a category leader.

Personality Overview

Risk-Taker

Very Quick

Candid & Clear

They take a lot of pride in personal achievements.  They are not always relationship oriented. They respond well to strong and respectful communication.

Topics They Care About

Channel Partner Strategy
His entire career has focused on building and leading indirect sales, channel programs, and strategic alliances to drive revenue growth for technology companies.
RFID & Data Capture
He is currently focused on the data capture industry at RedBeam and has recently shown personal excitement for innovations in RFID and RTLS technologies.
Go-to-Market Strategy
His role at RedBeam and previous positions at Nexthink and VMware have centered on developing and executing GTM strategies to accelerate sales.

Media Appearances

Kevin has no verified media appearances

Work History

7-2024
Vice President, Sales & GTM Strategy at RedBeam
11-2020 - 1-2024
Vice President, Global Alliances and Channels at Nexthink
1-2016 - 11-2020
Sr. Director | EUC Sales Dell at VMware
1-2007 - 12-2015
Director | Business Development at VMware AirWatch
1999 - 2006
Executive Director | Professional Services at Manhattan Associates

Education

Bachelor's degree from University of Florida

More Information

Social Presence :

Prographics :

Exp : 30 Location : Atlanta Metropolitan Area, United States Job Level : Senior Designation : Vice President, Sales & GTM Strategy at RedBeam
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Insights For Selling To Kevin

During A Call Or A Meeting

DO's

  • Hold your ground without indulging in one-upmanship
  • Get to the point quickly instead of spending time doing small talk
  • Use phrases like ‘it’s your decision’, ‘strategic impact’ etc.

DONT's

  • Do not hesitate from asking counter questions, just avoid challenging their authority
  • Avoid being a storyteller and don’t try to oversell
  • Don’t be in a rush to invite them for a social meet and greet

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Kevin is

  • Confidence in impact is paramount to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Kevin

  • If they are not convinced, they will have no hesitation in telling you the same.

Insights For Deal Planning

    How fast (or slow) will Kevin move?

  • They can reach decisions fairly quickly if they are convinced.
  • Can Kevin take some risk or not?

  • They don’t mind risks but can be quite binary about them.

You And Kevin

Personality Compatibility


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