Kevin Petersen

Questioner
DISC Type : c

Senior Manager of Business Planning at Ferguson

Greater Orlando, United States

Overview

Kevin is the Senior Manager of Business Planning at Ferguson, focused on accelerating strategy. He is a certified Project Management Professional (PMP) with an MBA from Florida State University, having progressed through sales and corporate ventures roles within the company.

Outside of his corporate role, Kevin values family and tradition, sharing nostalgic posts about his upbringing. He possesses an entrepreneurial side, having launched his own business related to a personal passion for fishing.

He is the founder of Black Flag Custom Rods, a company that produces and sells custom fishing equipment.

Personality Overview

Value Seeker

Systematic

Cautious & Analytical

It is quite likely of them to ask for pricing or other concessions.  They prefer to do thorough analysis of any situation. While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.

Topics They Care About

Corporate Strategy
His current role as Senior Manager of Business Planning and his headline "Accelerating strategy" show a clear focus on high-level business planning and execution.
Venture Programs
Previously worked as a Program Manager for Ferguson Ventures, indicating experience with corporate innovation and investment in new business ideas.
Custom Fishing Rods
He proudly announced the launch of his own company, Black Flag Custom Rods, showing a deep personal and business interest in custom fishing equipment.

Media Appearances

Kevin has no verified media appearances

Work History

5-2024
Senior Manager of Business Planning at Ferguson
8-2021 - 4-2024
Program Manager - Ferguson Ventures at Ferguson
11-2018 - 7-2021
Outside Sales Representative at Ferguson
5-2013 - 1-2015
Group Sales Manager at Bass Pro Shops
4-2010 - 5-2013
Department Supervisor at The Home Depot

Education

2012 - 2014
Master of Business Administration (MBA) from Florida State University
2008 - 2012
Bachelors from Florida State University

More Information

Social Presence :

Prographics :

Exp : 11 Location : Greater Orlando, United States Job Level : Middle Designation : Senior Manager of Business Planning at Ferguson
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Insights For Selling To Kevin

During A Call Or A Meeting

DO's

  • If you have a lower priced product compared to the competition, call out the same
  • Back up any claims with data and numbers
  • Emphasise more on facts and measurable benefits

DONT's

  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Avoid rushing them, be polite and patient
  • Don’t overhype the product/pitch, keep it measured

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Kevin is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Kevin

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Kevin move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Kevin take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Kevin

Personality Compatibility


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