Kirk Thomson

Wildcard
DISC Type : sic

VP Database and Operations at Applied Information Group

Fair Haven, New Jersey, United States

Overview

Kirk Thomson is a seasoned revenue and operations leader specializing in database marketing. As a former VP with Applied Info Group for nearly three decades, he excels in data-driven strategy, client services, and securing multi-million-dollar engagements. He holds a BBA from the University of Miami and is described as a skilled, hands-on leader.

Outside of his professional life, Kirk shows an interest in philanthropy, using his network to support causes he finds important. He values his professional connections, publicly endorsing colleagues and partners. His past experiences include an internship with the American Chamber of Commerce in London.

After an impressive 29. 5-year tenure at Applied Info Group, Kirk recently announced his departure from the company.

Personality Overview

Curious But Skeptical

Friendly But Slow

Requires Proof

They are unlikely to ever become strong champions even when the conversations are going well; you should focus on cultivating other champions  They are often friendly and nice, but can sometimes suprise you with their piercing questions  They typically tend to be late adopters even when they seem friendly and excited about what you have to sell

Topics They Care About

Database Marketing
An accomplished expert in leveraging database solutions to drive revenue, manage operations, and ensure data quality and security for clients.
Client Relationships
Functions as a client counselor and is praised for being "excellent with clients, " indicating a focus on strong, long-term partnerships.
Data-Driven Strategy
His career is built on expertise in data-driven decision-making and creating strategic programming to meet client needs.

Media Appearances

Kirk has no verified media appearances

Work History

6-1995
VP Database and Operations at Applied Information Group
3-1994 - 5-1995
Data Manager at Business Opportunities Online
1992 - 1992
Intern at American Chamber of Commerce London

Education

1985 - 1989
Bachelor of Business Administration - BBA from University of Miami
1988 - 1989
Study Abroad from University of Glasgow

More Information

Social Presence :

Prographics :

Exp : 32 Location : Fair Haven, New Jersey, United States Job Level : Senior Designation : VP Database and Operations at Applied Information Group
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Insights For Selling To Kirk

During A Call Or A Meeting

DO's

  • Help them understand the risk aspect fully while inspiring confidence
  • Ask them questions to understand their needs better while staying affable
  • Be prepared for a lot of questions, answer them objectively

DONT's

  • Don't ask them to move fast, let them take their time and digest all the information
  • Do not sound overly eager, modulate your energy levels especially if you are generally enthusiastic
  • Avoid winging it with them particularly, answer a question only if you know the answer well

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Kirk is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Kirk

  • They are likely to give you a clear answer without taking you around in circles. However, if you share a good relationship, they might not be so forthcoming.

Insights For Deal Planning

    How fast (or slow) will Kirk move?

  • They like to perform full analysis and can take time to make any decision.
  • Can Kirk take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Kirk

Personality Compatibility


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