Klavs Steenhof in

Klavs Steenhof

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Head of Digital at INTERSPORT Danmark A/S
📍 Odense, Region of Southern Denmark, Denmark

Klavs Steenhof is the Head of Digital at INTERSPORT Danmark, specializing in e-commerce, strategic business development, and omnichannel strategy. Drawing on his DBA from the University of Southern Denmark, he focuses on data-driven pricing and marketing. Colleagues describe him as thorough, competent, and solution-oriented.

He once participated in a virtual live shopping event for INTERSPORT where he was humorously depicted as being "behind bars" due to the deals being too good.

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Experience
17 Years
Current Role
Head of Digital
Job Level
Mid-senior
Location
Odense, Region of Southern Denmark, Denmark
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Klavs cares about

E-commerce Evolution
Has extensive experience running large-scale deal sites and now leads digital strategy for a major retailer. Follows innovations from platforms like Shopify.
AI in Marketing
Shows a keen interest in the application of AI, particularly in how it is changing Google Search and enabling AI agents to assist with consumer purchases.
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Career

Work history

4-2023
Head of Digital
INTERSPORT Danmark A/S
5-2022 - 3-2023
Head of E-mail & Loyalty
INTERSPORT Danmark A/S
9-2019 - 4-2022
Chef for E-commerce, loyalitet og event
Jysk Fynske Medier
2-2015 - 8-2019
Produktchef | Deal.dk hos Jysk Fynske Medier
Deal.dk
1-2014 - 1-2015
Produktchef | Deal.dk
Fynske Medier P/S
In the press

Media appearances

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Education
2007 - 2009
DBA (Diploma in Business Administration
Syddansk Universitet - University of Southern Denmark
2004 - 2007
Akademimerkonom
Tietgenskolen Odense
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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