Kristina Parsons

Enthusiast
DISC Type : i

Founder at Cascata Gifts

Columbus, Ohio, United States

Overview

Kristina has no verified overview

Personality Overview

Optimistic

Amiable & Agreeable

Story Driven

They tend to be agreeable by nature, so take their promises with a pinch of salt.
  They are more about building relationships than just cutting deals. Unlike D or C types, they are convinced more by stories and testimonials.

Topics They Care About

Kristina has no verified topics they care about

Media Appearances

Kristina has no verified media appearances

Work History

8-2017
Founder at Cascata Gifts
2-2024 - 10-2025
Director of Digital Marketing & e-commerce at Monterey Bay Herb Co. - HerbCo.com
12-2022 - 2-2024
Digital Marketing Manager at Caster Connection
4-2019 - 12-2022
Ecommerce Specialist at Caster Connection
8-2016 - 7-2017
OmniChannel Assortment Planner at EXPRESS

Education

BS from Ohio University

More Information

Social Presence :

Prographics :

Exp : 15 Location : Columbus, Ohio, United States Job Level : Leadership Designation : Founder at Cascata Gifts
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Insights For Selling To Kristina

During A Call Or A Meeting

DO's

  • Compliment them about their personality if you get a chance
  • Ask them how their day is going or exchange some other pleasantries
  • Speak from experience about success that the product has seen with other customers

DONT's

  • Don't be critical or challenge them openly, they can react defensively
  • Don’t push them for a direct ‘no’, take lack of ‘yes’ as ‘no’ after some time
  • Don’t be too formal with them, they trust informality more

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Kristina is

  • Relationships and rapport matter to them, but so does the value of the product.
  • Will you ever get a clear answer from Kristina

  • They are unlikely to say no directly.

Insights For Deal Planning

    How fast (or slow) will Kristina move?

  • They are not very fast decision makers, even while they continue to stay engaged.
  • Can Kristina take some risk or not?

  • If it seems really necessary, they can take small risks.

You And Kristina

Personality Compatibility


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