Krysten Crainshaw

Collaborator
DISC Type : is

Founder at Vios Impact Advisors

New York, New York, United States

Overview

Krysten Crainshaw is the Founder of Vios Impact Advisors, a firm dedicated to impact investing for a net-zero future. Her expertise spans fundraising, portfolio management, and strategy, highlighted by leading a $125M Series C round for Mycoworks. People who have worked with her describe her as smart, passionate, and hard-working.

Krysten is a vocal supporter of women in business and finance, actively engaging with female leadership networks. She also celebrates the achievements of working mothers, recognizing the unique challenges they face in balancing professional and personal responsibilities.

She successfully led an oversubscribed $125M Series C fundraise that resulted in a 3x valuation uplift for the company.

Personality Overview

Appreciative

Consensus Builder

Good Listener

Scenarios where both sides can come out as winners appeal to them greatly.  Unlike D or C types, they are calm as well as friendly and can give the impression of being more receptive than they actually are. They are more likely to opt for solutions that are proven in the market.

Topics They Care About

Impact Investing
Her firm, Vios Impact Advisors, serves impact investors and businesses working towards a net-zero future across sectors like energy, fintech, and healthcare.
VC Fundraising
As a fundraising advisor, she has a proven track record, notably leading a successful $125 million Series C round for MycoWorks.
Women in Finance
She is part of professional networks for women and actively seeks to connect with and support female executives, particularly in VC-backed companies.

Media Appearances

Krysten has no verified media appearances

Work History

10-2018
Founder at Vios Impact Advisors
5-2018
Investor at Mycoworks
12-2021 - 12-2022
Chief Of Staff at Mycoworks
7-2021 - 12-2021
Fundraising Engagement I $125m Series C at Mycoworks
1-2020 - 4-2021
Board Member at Persistent

Education

2004 - 2008
Bachelor's Degree from Georgia Southwestern State University

More Information

Social Presence :

Prographics :

Exp : 9 Location : New York, New York, United States Job Level : Leadership Designation : Founder at Vios Impact Advisors
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Insights For Selling To Krysten

During A Call Or A Meeting

DO's

  • If possible, involve their colleagues in the sales process
  • Take time to make them feel comfortable before getting to the main pitch
  • Summarize the key points at the end of the conversation

DONT's

  • Avoid unnecessary confrontation if it arises incidentally
  • Don’t ask too many questions that sound too dry and objective
  • Don’t give the impression of being unproven or risky

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Krysten is

  • Relationship and rapport play a major role, followed by low risk and the presence of proof points.
  • Will you ever get a clear answer from Krysten

  • They are diplomatic when the need arises; they hardly ever say a direct no.

Insights For Deal Planning

    How fast (or slow) will Krysten move?

  • They can take their time to reach decisions, even while they stay engaged and friendly.
  • Can Krysten take some risk or not?

  • They are unlikely to take many risks.

You And Krysten

Personality Compatibility


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