Larry Potterfield
Login to view DISC.Larry Potterfield is the Founder and Executive Chair of MidwayUSA, an internet retailer he established in 1977. He is a recognized expert in leadership and management, having guided his company to win the prestigious Malcolm Baldrige National Quality Award three times. He holds a Master of Science from the University of Arkansas.
An avid sportsman, he and his wife Brenda are passionate about hunting and fishing. They are also significant philanthropists, founding the Potterfield Group to support causes like wildlife conservation, education, and shooting sports. Their personal passions are deeply integrated into their professional and charitable work.
MidwayUSA is one of only two organizations to earn the Malcolm Baldrige National Quality Award three times.
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