Lars Hofmann, M.D.

Critic
DISC Type : C

Senior Vice President Service Engineering at Siemens Healthineers

Forchheim, Bavaria, Germany

Overview

Lars has no verified overview

Personality Overview

Information Seeker

Negotiator

Precise

They are quite likely to negotiate on pricing or other key terms.  They like to take decisions independently and do not seek others' support often. They don’t appreciate bells and whistles unless backed by data.

Topics They Care About

Lars has no verified topics they care about

Media Appearances

Lars has no verified media appearances

Work History

6-2024
Senior Vice President Service Engineering at Siemens Healthineers
10-2019 - 6-2024
Vice President Radiography, Mobiles & Twin Robotic X-Ray business at Siemens Healthineers
10-2019 - 6-2024
Vice President Global Product & Portfolio Management at Siemens Healthineers
10-2015 - 10-2019
Vice President Global Marketing & Product Management X-Ray Products at Siemens Healthineers
9-2013 - 9-2015
Head Outbound Product Management at Siemens Healthineers

Education

1995 - 2002
Medical Doctor from Marburg University
1998 - 1999
Research fellowship from Georgetown University

More Information

Social Presence :

Prographics :

Exp : 23 Location : Forchheim, Bavaria, Germany Job Level : Leadership Designation : Senior Vice President Service Engineering at Siemens Healthineers
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Insights For Selling To Lars

During A Call Or A Meeting

DO's

  • Be formal and objective, they will appreciate it more
  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.
  • Don’t forget to mention how you compare to competition on both features and pricing

DONT's

  • Don't give superficial answers, they are easily rattled by them
  • Avoid phrases like ‘trust me’, ‘others just love’ etc.
  • Don’t try to give too many examples of other users, they like to make their own decisions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lars is

  • Proof of ROI, low pricing and objective proof points are the important factors for them.
  • Will you ever get a clear answer from Lars

  • They do not mind saying no if they believe that it is the right decision.

Insights For Deal Planning

    How fast (or slow) will Lars move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Lars take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Lars

Personality Compatibility


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