Laura Ayala in

Laura Ayala

Planner · DISC type Sc
Director, Product Marketing at Freenome
📍 San Francisco, California, United States

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
19 Years
Current Role
Director, Product Marketing
Job Level
Mid-senior
Location
San Francisco, California, United States
Personality Overview

How Laura shows up

Inflexible
Deliberate
Overcautious

They are heavily focused on quality and prefer doing things the right way, even if it takes time. Being observant comes to them naturally. They tend to have clarity about their needs and constraints, and are unlikely to over-promise.

Priorities

Topics Laura cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

4-2025
Director, Product Marketing
Freenome
9-2024 - 2-2025
VP of Marketing
Trayt Health
7-2021 - 8-2024
VP of Marketing and Customer Experience
Karius
8-2019 - 6-2021
Head of Marketing
Karius
3-2018 - 8-2019
Sr. Product Marketing Manager
Karius
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
MBA
University of California, Berkeley, Haas School of Business
BA with Honors
Wesleyan University
Education details unavailable
Academia Britanica Cuscatleca
Social presence
in
Behavioral profile

DISC profile (public)

S

Steadiness (S)

Steadiness (S) reflects the degree to which a person is likely to focus on cooperation, support and taking everyone along. Those scoring high tend to be consistent and calm.

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