Laura Frowen in

Laura Frowen

Energizer · DISC type I
Mid Weight Digital Designer at Laithwaites Wine
📍 Basingstoke, England, United Kingdom

Laura is a Digital Designer with over a decade of experience in visual storytelling for fashion and lifestyle brands. At Direct Wines, she designs homepages and landing pages, implementing them with front-end coding and CMS expertise. She holds a Bachelor of Arts from the University for the Creative Arts.

She has recently refocused on her career after a seven-year period that included navigating grief, a career break, and two back-to-back pregnancies. This journey highlights her personal strength and renewed professional dedication, balancing work with family life.

Her career uniquely evolved from physically styling shop windows and mannequins to designing and coding for major digital platforms.

Read the full overview →
Experience
10 Years
Current Role
Mid Weight Digital Designer
Job Level
Middle
Location
Basingstoke, England, United Kingdom
Personality Overview

How Laura shows up

Believer
Full Of Energy
Informal

They are always positive and upbeat, so take their promises with a pinch of salt. Unlike C or D types, they are vocal with their opinions but not so much with their questions. They are friendly, approachable and love to make new connections.

Priorities

Topics Laura cares about

Visual Storytelling
Her design journey has always been rooted in visual storytelling, evolving from hands-on retail merchandising to full-scale digital campaigns for major brands.
E-commerce Design
Has extensive experience designing, maintaining, and enhancing e-commerce platforms like Magento 1 & 2 for fashion, lifestyle, and wine brands.
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Career

Work history

6-2022
Mid Weight Digital Designer
Laithwaites Wine
3-2020 - 12-2021
Designer
Simplyhealth
10-2015 - 9-2019
Creative Manager
Really Wild Clothing
5-2015 - 10-2015
E-Commerce Designer
Shuzee
5-2014 - 5-2015
Shift Leader
Caffè Nero
In the press

Media appearances

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Education
2011 - 2014
Bachelor of Arts - BA
University for the Creative Arts
2009 - 2011
National Diploma
Basingstoke College of Technology
Social presence
in
Behavioral profile

DISC profile (public)

I

Influence (I)

Influence (I) reflects the degree to which a person prefers to work by influencing or persuading others. Those scoring high tend to be people oriented, motivated by social recognition and building relationships.

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