Andreas Helbig in

Andreas Helbig

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Managing Director at Seda Germany GmbH (Seda International Packaging Group)
📍 Nuremberg, Bavaria, Germany

Andreas Helbig is the Managing Director of Seda Germany GmbH and a prominent leader in the European packaging sector. He also serves as Chairman for two major German industry associations, the FFI and Pro-S-Pack. He holds a degree in International Management from the University of Cologne.

Andreas appears to be driven by a strong sense of optimism, sharing quotes like "Pessimism is a mood - optimism is a decision! ". He is deeply engaged in shaping the future of his industry, focusing on collaborative and sustainable solutions for the packaging world.

He holds leadership and board chairman positions at two of Germany’s largest packaging industry associations simultaneously.

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Experience
23 Years
Current Role
Managing Director
Job Level
Mid-senior
Location
Nuremberg, Bavaria, Germany
Personality Overview

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Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Andreas cares about

Sustainable Packaging
Advocates for the recyclability of fiber-based packaging, such as paper cups, through his leadership roles in industry associations and public posts.
Circular Economy
He is focused on ensuring materials like paper cups are properly collected and re-integrated into the production cycle, a key principle of a circular system.
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Career

Work history

11-2016
Managing Director
Seda Germany GmbH (Seda International Packaging Group)
4-2013 - 10-2016
Sales & Marketing Director
Seda Germany GmbH (Seda International Packaging Group)
1-2018
Chairman Of The Board
Pro-S-Pack Arbeitsgemeinschaft Serviceverpackungen e.V. // German Foodservice Packaging Association
5-2019 - 5-2025
Chairman Of The Board
FFI - Fachverband Faltschachtel Industrie e.V. // German Folding Carton Association
7-2011 - 3-2013
Managing Director Germany & Major Accounts
VG Nicolaus GmbH&Co KG (Van Genechten Packaging Group)
In the press

Media appearances

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Education
1988 - 1990
Dipl.Kfm.
University of Cologne
1987 - 1987
Internationales Management
The University of Alabama in Huntsville
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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