Laura Lasher in

Laura Lasher

Initiator · DISC type Di
Advisory Board Member, Membership Committee Lead at Midwest Women Entrepreneurs Collective
📍 Omaha Metropolitan Area, United States

Laura is a performance strategist with over 40 years of experience in real estate and mortgage lending. As co-founder of Worthy Performance Group and CEO of Redefining Business Intelligence, she is an award-winning executive who specializes in coaching sales teams. People often describe her as a catalyst who provides clarity and confidence.

A passionate advocate for homeownership, Laura is deeply invested in empowering others. This is evident through her leadership role at the Midwest Women Entrepreneurs Collective, where she helps connect and elevate women-owned businesses. She is committed to giving back to new professionals entering her industry.

Her strategic coaching has helped sales teams increase employee retention by as much as 80% while dominating their market.

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Experience
46 Years
Current Role
Advisory Board Member, Membership Committee Lead
Job Level
Senior
Location
Omaha Metropolitan Area, United States
Personality Overview

How Laura shows up

Confident
Conviction Driven
Friendly Challenger

They don’t mind taking a stand if they believe in something. They respond well to objective pitches but also attach some value to relationships. They measure a product on its merit but can be influenced by strong testimonials.

Priorities

Topics Laura cares about

Sales Team Performance
Her coaching focuses on building winning cultures to transform sales teams in the mortgage and real estate industries, helping them hit higher numbers and increase retention.
AI & Business Intelligence
As CEO of the AI-driven data science firm Redefining Business Intelligence, she is focused on using advanced analytics to help business leaders make better decisions.
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Career

Work history

11-2024
Advisory Board Member, Membership Committee Lead
Midwest Women Entrepreneurs Collective
11-2023 - 10-2025
Co-Founder
Redefining Business Intelligence
3-2023
Strategic Advisor
Worthy Performance Group
12-2013 - 6-2023
Senior Advisor, Arbor Bank
Arbor Bank
12-2013 - 1-2023
Mortgage President
Arbor Bank
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education

Laura has no verified education history

Social presence
in
Behavioral profile

DISC profile (public)

D

Dominance (D)

Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.

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