Lauren Goldberg

Energizer
DISC Type : I

Vice President, D2C Marketing & Communications at Rhino Entertainment

Los Angeles, California, United States

Overview

Lauren has no verified overview

Personality Overview

Full Of Energy

Enthusiastic

Believer

They excel at seeing the bigger picture, and the long-term impact of their decisions.  Unlike C or D types, they are vocal with their opinions but not so much with their questions. They are people oriented, friendly and like creating new connections.

Topics They Care About

Lauren has no verified topics they care about

Media Appearances

Lauren has no verified media appearances

Work History

1-2024
Vice President, D2C Marketing & Communications at Rhino Entertainment
10-2021 - 1-2024
Senior Director, D2C Marketing & Communications at Rhino Entertainment
2009 - 11-2021
Editorial Director, Brand Ambassador at Rhino Entertainment
2006 - 2008
Marketing Manager at Control Room
2003 - 2005
New Media/New Business Coordinator at Warner Brothers Records

Education

Bachelor of Arts (B.A.) from University of California, Berkeley
Education details unavailable from Richmond American University London

More Information

Social Presence :

Prographics :

Exp : 26 Location : Los Angeles, California, United States Job Level : Senior Designation : Vice President, D2C Marketing & Communications at Rhino Entertainment
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Insights For Selling To Lauren

During A Call Or A Meeting

DO's

  • Talk about their team and how your product will help them do things better and easier
  • Talk anecdotally about the customer experience that your product offers
  • Do some small talk, ask them how things are going on their side

DONT's

  • Don’t be too formal, focus on building comfort and trust
  • Avoid cutting into their flow
  • Don’t assume a yes just because they have not said no

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lauren is

  • Relationship and trust can be vital with them, sometimes more than anything else.
  • Will you ever get a clear answer from Lauren

  • They are unlikely to say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Lauren move?

  • They are not the fastest decision makers, their friendly approach can give false positive signals.
  • Can Lauren take some risk or not?

  • They can take certain risks that are unlikely to have personal consequences.

You And Lauren

Personality Compatibility


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