Lauren Hale

Evaluator
DISC Type : csd

Head of Growth at SpriveApp

United Kingdom

Overview

Lauren Hale is the Head of Growth at Sprive, a fintech company focused on helping users pay off their mortgages faster. Her expertise lies in building brand and user-bases through organic and paid channels. She previously held marketing and partnership roles at Chip and holds a Bachelors degree from Swansea University.

Adding professional extra to her CV, she has appeared in the background for Sprives television features.

Personality Overview

Hard To Convince

Thorough Evaluator

Quality Focused

They are not very likely to become strong advocates of your product or service  They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical They focus on the results, but can still be quite procedural and analytical about how to get there

Topics They Care About

Fintech Growth
Her career is focused on scaling fintech apps like Sprive and Chip, demonstrating a passion for financial technology.
Brand Building
She is responsible for growing Sprive's brand from the ground up and frequently posts about company milestones and TV appearances.
User Acquisition
Manages paid campaigns across Meta, Apple, and Google, along with building out affiliate, influencer, and partnership strategies.

Media Appearances

Lauren has no verified media appearances

Work History

4-2025
Head of Growth at SpriveApp
8-2022
Growth Marketing Lead at SpriveApp
6-2021 - 8-2022
Marketing Manager at Chip
12-2019 - 6-2021
Partnership Executive at Chip
9-2018 - 12-2019
Partnership Manager at Alinea Talent

Education

2012 - 2015
Bachelor’s Degree from Swansea University / Prifysgol Abertawe
PRINCE2 Qualification from The Knowledge Academy

More Information

Social Presence :

Prographics :

Exp : 8 Location : United Kingdom Job Level : Mid-senior Designation : Head of Growth at SpriveApp
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Insights For Selling To Lauren

During A Call Or A Meeting

DO's

  • Help them weigh the risks by sharing objective proof points instead of anecdotes and examples
  • Keep a professional, business-like approach; especially if you tend to get informal quickly
  • Showcase how you can impact results but also make sure that you share detailed information too

DONT's

  • Don’t focus on relationship, focus purely on the merit of your product
  • Avoid too much small talk, just a few formal pleasantries should be fine
  • Avoid inviting them for any social interactions until you have built some rapport with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lauren is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Lauren

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Lauren move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Lauren take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Lauren

Personality Compatibility


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