Lauren Ikenn

Critic
DISC Type : C

Director of Marketing, Engagement Strategy at National Louis University

Chicago, Illinois, United States

Overview

Lauren has no verified overview

Personality Overview

Objective Thinker

Precise

Negotiator

They like to take decisions independently and do not seek others' support often.  They prefer to analyze logically and value objective facts over emotions. It is very likely that they will negotiate pricing or other important terms.

Topics They Care About

Lauren has no verified topics they care about

Media Appearances

Lauren has no verified media appearances

Work History

11-2024
Director of Marketing, Engagement Strategy at National Louis University
2-2024 - 5-2025
Freelance Writer at EdPlus at Arizona State University
11-2023 - 11-2024
Web and SEO Specialist at HonorHealth
12-2022 - 2-2024
Social Media Manager at Kathryn Janicek Productions
5-2022 - 11-2023
Content Manager at EdPlus at Arizona State University

Education

2012 - 2016
Bachelor of Arts (BA) from University of Arizona
1-2022 - 12-2023
Master of Science - MS from Arizona State University

More Information

Social Presence :

Prographics :

Exp : 5 Location : Chicago, Illinois, United States Job Level : Mid-senior Designation : Director of Marketing, Engagement Strategy at National Louis University
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Insights For Selling To Lauren

During A Call Or A Meeting

DO's

  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.
  • Keep some extra margin while sharing pricing, they are likely to negotiate later
  • Be ready to answer many clarity-seeking questions and requests for information

DONT's

  • Avoid phrases like ‘trust me’, ‘others just love’ etc.
  • Don’t try to give too many examples of other users, they like to make their own decisions
  • Don't give superficial answers, they are easily rattled by them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lauren is

  • Proof of ROI, low pricing and objective proof points are the important factors for them.
  • Will you ever get a clear answer from Lauren

  • They do not mind saying no if they believe that it is the right decision.

Insights For Deal Planning

    How fast (or slow) will Lauren move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Lauren take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Lauren

Personality Compatibility


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