Lauren Kramer Frohlinger

Energizer
DISC Type : I

Senior Vice President Merchandising, Planning & Sales at Draper James

New York City Metropolitan Area, United States

Overview

Lauren has no verified overview

Personality Overview

Imaginative

Believer

Big Picture Person

They are friendly, approachable and love to make new connections.  They are always positive and upbeat, so take their promises with a pinch of salt. They are not always early adopters but can be pursuaded by leveraging strong relationships.

Topics They Care About

Lauren has no verified topics they care about

Media Appearances

Lauren has no verified media appearances

Work History

4-2026
Senior Vice President Merchandising, Planning & Sales at Draper James
6-2024
Vice President of Merchandising Planning & Wholesale at Draper James
8-2022 - 6-2024
Vice President, Omni planning, Buying & Merchandising at JS Group
9-2020 - 8-2022
Senior Director, Buying & Merchandising at JS Group
10-2019 - 7-2020
Director of Buying & Merchandising at DVF (Diane von Furstenberg)

Education

2002 - 2005
Bachelor's degree from New York University

More Information

Social Presence :

Prographics :

Exp : 10 Location : New York City Metropolitan Area, United States Job Level : Leadership Designation : Senior Vice President Merchandising, Planning & Sales at Draper James
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Insights For Selling To Lauren

During A Call Or A Meeting

DO's

  • Talk anecdotally about the customer experience that your product offers
  • Use adjectives like ‘amazing’, ‘coolest’, ‘unbelievable’ etc.
  • Speak enthusiastically with energy, maintain a clear and confident tone

DONT's

  • Don’t push them to make a decision too fast, let them get comfortable first
  • Don’t assume a yes just because they have not said no
  • Avoid overloading them with too much detail

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lauren is

  • Relationship and rapport can play an important role, sometimes more than the other factors.
  • Will you ever get a clear answer from Lauren

  • They will probably never say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Lauren move?

  • They are not the quickest decision makers, their friendly attitude could be misleading.
  • Can Lauren take some risk or not?

  • They can take certain risks that are unlikely to have personal consequences.

You And Lauren

Personality Compatibility


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