Lauren Stash

Enthusiast
DISC Type : i

Director of Communications at Penn Foster Group

Scranton, Pennsylvania, United States

Overview

Lauren is the Director of Communications at Penn Foster Group, where she leads internal and external communication strategies. An award-winning professional, she excels at crafting compelling narratives and orchestrating high-profile events. She holds a Bachelor of Science from New York University and a Masters from UNSW.

Passionate about mission-driven work, Lauren is dedicated to empowering non-traditional learners through flexible education. Her commitment to fostering an inclusive environment is demonstrated by her recognition as a DEI Champion for her efforts to enhance diversity and equity within her organization.

Lauren was recently honored as one of Ragans Top Women in Communications for 2024.

Personality Overview

Optimistic

Amiable & Agreeable

Non-Confrontational

They agree with others often, so exercise caution when relying on their word.  They prefer to build relationships rather than staying totally transactional. Unlike D or C types, they are convinced more by stories and testimonials.

Topics They Care About

Supporting Adult Learners
Her work and social posts center on providing quality, flexible education for non-traditional students and celebrating their success at graduation.
Corporate Communications
As Director of Communications, she develops and executes comprehensive internal and external communication strategies aligned with organizational goals.
Diversity & Inclusion
She was awarded the 'DEI Champion' honor for her work in driving forward efforts to enhance diversity, equity, and inclusion.

Media Appearances

Lauren has no verified media appearances

Work History

1-2023
Director of Communications at Penn Foster Group
7-2021 - 1-2023
Senior Marketing Communications Manager at Penn Foster Group
2-2020 - 7-2021
Social and Content Marketing Manager at Penn Foster Group
9-2015 - 4-2018
Senior Associate, Paid Social at Pepperjam
10-2014 - 3-2015
Intern, Local Media and Marketing at Metropolis Agency

Education

2010 - 2014
Bachelor of Science (B.S.) from New York University
2015 - 2016
Master of Advertising from UNSW

More Information

Social Presence :

Prographics :

Exp : 8 Location : Scranton, Pennsylvania, United States Job Level : Mid-senior Designation : Director of Communications at Penn Foster Group
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Insights For Selling To Lauren

During A Call Or A Meeting

DO's

  • Compliment them about their personality if you get a chance
  • Ask them how their day is going or exchange some other pleasantries
  • Invite them for a lunch or a drink/coffee

DONT's

  • Don't be critical or challenge them openly, they can react defensively
  • Don’t push them for a direct ‘no’, take lack of ‘yes’ as ‘no’ after some time
  • Avoid overloading them with too much information

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lauren is

  • Relationship and rapport are valuable for them, but so is proven product value.
  • Will you ever get a clear answer from Lauren

  • They probably won't say no directly.


Insights For Deal Planning

    How fast (or slow) will Lauren move?

  • They are not the ones to make fast decisions, even while they stay committed.
  • Can Lauren take some risk or not?

  • They can take some low-probability risks if needed.

You And Lauren

Personality Compatibility


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