Lauren Vay McCullough

Captain
DISC Type : DS

Program Manager, Marketing & Research at Texas Economic Development

Austin, Texas, United States

Overview

Lauren has no verified overview

Personality Overview

Long-Term Thinker

Planner & Achiever

Dynamic But Sincere

Reading between the lines and seeing beyond your words comes naturally to them.  They are very professional in their approach and can weigh multiple perspectives together. They exhibit a rare combination of being result-oriented but patient at the same time.

Topics They Care About

Lauren has no verified topics they care about

Media Appearances

Lauren has no verified media appearances

Work History

8-2024
Program Manager, Marketing & Research at Texas Economic Development
3-2021 - 8-2024
Marketing & Communications Team Lead at Texas Economic Development
11-2018 - 3-2021
Marketing & Communications Specialist at Texas Economic Development
6-2018 - 10-2018
Executive Search Consultant at Mackenzie Eason & Associates
5-2014 - 6-2018
Vice President of Marketing at Fort Worth Business Press

Education

2010 - 2014
Bachelor of Business Administration (BBA) from Texas Christian University

More Information

Social Presence :

Prographics :

Exp : 16 Location : Austin, Texas, United States Job Level : Middle Designation : Program Manager, Marketing & Research at Texas Economic Development
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Insights For Selling To Lauren

During A Call Or A Meeting

DO's

  • During followups, use phone or text if needed, they should be fine
  • Stick to your standard pitch and qualifying script, don't try to wing it
  • Use phrases like 'your team deserves', 'best in class' etc.

DONT's

  • Avoid putting conscious effort into relationship-building
  • Don't go over them unless you are left with no other option
  • Don't get into pricing discussions early on, steer conversation towards proven results

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lauren is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Lauren

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Lauren move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Lauren take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Lauren

Personality Compatibility


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