Lee Mellor

Trailblazer
DISC Type : ID

Managing Director Climate Management Solutions at Genuit Group

Solihull, England, United Kingdom

Overview

Lee Mellor is the Managing Director of Climate Management Solutions at Genuit Group, with extensive experience leading B2B and consumer goods companies across Europe. An alumnus of HEC Paris with an eMBA, he is recognized for driving commercial growth and business transformation. Colleagues often describe him as inspirational, dynamic, and results-driven.

He is deeply committed to community and responsible business, serving as the Chairman for Business in the Community in the West Midlands. This passion extends to his advisory role at a plant-based nutrition company, reflecting a personal interest in health and wellness.

Unique fact: Lee is the Chairman of a regional board for The Princes Responsible Business Network, guiding corporate community engagement.

Personality Overview

Friendly But Fast

Charismatic

Achievement-Oriented

They are charming and have the ability to align others behind their decisions.  They are more likely to be open to unproven but exciting technologies. They respond better to a combination of speed and relationship.

Topics They Care About

Climate Solutions
As Managing Director of Climate Management Solutions at Genuit, his current professional focus is on developing solutions for new climate-driven challenges in the built environment.
Responsible Business
Serves as Chairman for Business in the Community West Midlands, part of The Prince's network, showing a strong commitment to corporate social responsibility.
Team Leadership
Described as an "inspirational people leader" and "talent champion" with a focus on building engaged, high-performance teams throughout his career.

Media Appearances

Genuit welcomes Lee Mellor and Edel Conway. Featured in Genuit Group

See Now

Work History

12-2024
Managing Director Climate Management Solutions at Genuit Group
9-2020 - 12-2024
Vice President Europe at SC Johnson Professional UK
7-2020 - 2-2023
advsior Bacx nutrition at BACX Nutrition
11-2019 - 2-2023
Chairman Business in the Community West Midlands at Business in the Community
7-2018 - 8-2020
Vice President & General Manager UK, Irl, Nordic & MEA at Interface

Education

2012 - 2013
Master of Business Administration (eM.B.A) from HEC Paris

More Information

Social Presence :

Prographics :

Exp : 30 Location : Solihull, England, United Kingdom Job Level : Mid-senior Designation : Managing Director Climate Management Solutions at Genuit Group
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Insights For Selling To Lee

During A Call Or A Meeting

DO's

  • Give them control of the sales process
  • Address your competition clearly and confidently
  • Use phrases like ‘your decision will’, ‘you will impact’ etc.

DONT's

  • Avoid unnecessary negativity or slowness
  • Don’t hesitate from asking questions or pushing them, but take a friendly approach
  • Don't make any commitments that you might not be able to fulfill

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lee is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Lee

  • If they are not convinced, they will say no albeit in a friendly manner.


Insights For Deal Planning

    How fast (or slow) will Lee move?

  • They can make decisions quickly if they develop trust in you and conviction in the product.
  • Can Lee take some risk or not?

  • They can take risks if necessary.

You And Lee

Personality Compatibility


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