Leen Van Hoogdalem

Partner at BrightOrange B.V.

📍 Amsterdam, North Holland, Netherlands

Leen van Hoogdalem is a co-founder and Partner at BrightOrange, leveraging over 25 years of experience in M&A, private equity, and corporate finance. He is a certified Register Valuator and registered court expert, specializing in business valuations, acquisitions, and financial dispute mediation. He studied at TIAS School for Business and Society.

He serves on the Technical Committee for the Dutch Institute for Register Valuators (NiRV).

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Experience

37 Years

Current Role

Partner

Location

Amsterdam, North Holland, Netherlands

Personality Overview

How Leen shows up

Communication Style

Decision Approach

Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

Priorities

Topics Leen cares about

M&A Strategy

Has been active in private equity and M&A since 1988, guiding entrepreneurs through complex acquisition and sale processes.

Business Valuation

As a certified Register Valuator and court expert, business valuation is a core part of his professional practice and expertise.

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Career

Work history

11-2011

Partner

BrightOrange B.V.

11-1988 - 10-2011

ceo

Gelders Beheer BV

In the press

Media appearances

No media yetWe could not find public media appearances for this person.

Education

2006 - 2007

MIFsme

Tilburg University

2006 - 2007

MF sme

TIAS School for Business and Society

Social presence

Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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How to run the call and the meeting
His cold-calling profile and exact script
How to write an email that lands
How to negotiate and close

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During a call or a meeting

If you have a lower priced product compared to the competition, call out the same

DON'T

Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.

Share as much information as possible regarding your product

Reveal the full meeting playbookFree. 10 seconds.

When cold calling

Pattern Interrupt: Speaking in a slightly hesitant manner, and seeking their permission at the start through a negation can get you a chance.

Pace: Speak slightly fast, especially if you tend to be calm and confident. Sound like a ‘knows their domain’ person.

Reveal the cold-call scriptFree. 10 seconds.

When writing an email

Subject: Objective

Length of mail: Short

Salutation: Yes ( Something usual). Greeting: No. Tone of words: Objective, informational. Bullet points: Recommended. Closing line: Logically summarize/ask. Complimentary close: None or formal. Overall messaging: Focused on allaying doubts and ROI

Reveal the full email formulaFree. 10 seconds.

Negotiating and closing

The secret to closing Leen fast: Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.

How fast will Leen move? If they have the information that they need, they can move fast at making their decisions.

Reveal the closing strategyFree. 10 seconds.

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